Marketing
Marketing
14th Edition
ISBN: 9781259924040
Author: Roger A. Kerin, Steven W. Hartley
Publisher: McGraw-Hill Education
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Chapter 11, Problem 3AMK
Summary Introduction

To discuss: The problems that account for the given poor acceptance and shape of the trash compactor life cycle.

Introduction:

Additional adjustments that are made to the existing products to create a huge demand for the product is known as product modification. Additional adjustments include changing the shape, design, and improving the performance of the product.

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