Contemporary Marketing (MindTap Course List)
Contemporary Marketing (MindTap Course List)
17th Edition
ISBN: 9781305075368
Author: Louis E. Boone, David L. Kurtz
Publisher: Cengage Learning
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Chapter 10, Problem 7ALR
Summary Introduction

To discuss: The meaning of sampling and the differences between probability and non-probability samples and the various types of samples.

Introduction: Sampling is a statistical technique that is apprehensive with the choice of the individual perception and it assists to make factual derivations about various aspects like population, and so on.

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