You have recently been appointed sales manager of a company selling used cars. Sales are declining, and you suspect that a major factor causing this decline is a lack of motivation amongst the salesforce. At present, they are paid a straight salary, the size of which is dependent on the length of service. Outline your thoughts regarding how you would approach this situation. Word Limit: 2,000–2,500 words
You have recently been appointed sales manager of a company selling used cars. Sales are declining, and you suspect that a major factor causing this decline is a lack of motivation amongst the salesforce. At present, they are paid a straight salary, the size of which is dependent on the length of service. Outline your thoughts regarding how you would approach this situation.
Word Limit: 2,000–2,500 words
RUBRIC:
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Criteria |
Description |
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The extent of the declining sales and the cause.
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Determine the extent of the decrease in sales and the cause, and examine the full range of possible reasons for this. |
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Research & Findings
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Compare industry norms in terms of sales and compare them with present results. Compare the industry sales average with the present level of sales. Discuss the possible causes |
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Motivation
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Motivation would appear to be an issue that needs further investigation, and this could take several forms, among other things. Discuss the possible causes of the decrease in sales. |
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Report Format
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The report is organised and includes visual elements. Writing is professional, concise, and persuasive. There are no spelling or grammatical errors, and technical terms are defined. |
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References
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Five or more references were used/cited using the APA 7th ed. style format within the last 6 years. |
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