You are a buyer's agent. Your buyer client says, "The seller must answer my offer first because it came in first!" What should you say? "You are absolutely right, buddy! I'll call the listing agent and remind them of that." "Right you are, dude! Plus, the seller has to take your offer, because it was full price. Shall we break out the champagne?" "Not so fast, friend. It's the last offer that the listing agent has to respond to first." "Sorry, pal. Offers don't need to be presented in the same order in which they are received."

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Question
You are a buyer's agent. Your buyer client
says,
"The seller
must answer my offer first because it came in
first!"
What should you say?
"You are absolutely right, buddy! I'll call the
listing agent and remind
them of that."
"Right you are, dude! Plus, the seller has to
take your offer, because it
was full price. Shall we break out the
champagne?"
"Not so fast, friend. It's the last offer that the
listing agent has to
respond to first."
"Sorry, pal. Offers don't need to be presented
in the same order in which they are received."
Transcribed Image Text:You are a buyer's agent. Your buyer client says, "The seller must answer my offer first because it came in first!" What should you say? "You are absolutely right, buddy! I'll call the listing agent and remind them of that." "Right you are, dude! Plus, the seller has to take your offer, because it was full price. Shall we break out the champagne?" "Not so fast, friend. It's the last offer that the listing agent has to respond to first." "Sorry, pal. Offers don't need to be presented in the same order in which they are received."
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