Which of the following is an example of the observable artifacts category of espoused values? A.) the weekly bagel breakfast Integrated Robotics hosts in its conference room that encourages employees from different departments to mingle B.) the annual field trip Island Surf Products takes to a nearby beach where all employees are required to spend the day picking up trash and beautifying the area C.) the sustainability message that Outdoor Footwear prints on each of its shoe boxes that celebrates the amount of post-consumer recycled content in its products D.) the open floor plan of DailyScoop.com’s office that seats employees across from one another at long tables with no dividers E.) the apocryphal story told by the founder of Delicious Delicacies about how she was fired from her first three catering jobs

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Which of the following is an example of the observable artifacts category of espoused values?

A.) the weekly bagel breakfast Integrated Robotics hosts in its conference room that encourages employees from different departments to mingle
B.) the annual field trip Island Surf Products takes to a nearby beach where all employees are required to spend the day picking up trash and beautifying the area
C.) the sustainability message that Outdoor Footwear prints on each of its shoe boxes that celebrates the amount of post-consumer recycled content in its products
D.) the open floor plan of DailyScoop.com’s office that seats employees across from one another at long tables with no dividers
E.) the apocryphal story told by the founder of Delicious Delicacies about how she was fired from her first three catering jobs
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