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Write a one page report about the marketing research and the results attached in this post

Write a one page report about the marketing research and the results attached in this post

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Write a one page report about the marketing research and the results attached in this post
11:50 Rate how satisfied you are with our Ground services (ticketing, baggage handling, قيم مدى رضاك عن (.check-in, etc خدماتنا الأرضية (حجز التذاكر ، التعامل مع الأمتعة ، تسجيل الوصول ، إلخ.) 59 responses 57.6% قیم مدى رضاك عن سعر تذكرتك 59 responses الجنس sender 58 responses 32.2% 32.2% 75.9% 11.9% 27.1% Rate how satisfied you are with our the price of ticket of your trip. 24.1% 16.9% OLS - Copy 10.2% Highly Satisfied Somewhat Satisfied راضي نوعا ما Not satisfied 2 ●Somewhat فی رافي D Highly Dissatisfied غير راضي جدا IN ●Highly Satisfied اتر جدا ●Male A شگر رانسی توما ما ly ●Somewhat Not satisfied ار را له DA _ Somewhat Satised غير راقي جدا انٹی Female ( Rate how satisfied you are with our Inflight services (meals, movies, flight attendants, etc.) Copy ل راقي - قيم مدى رضاك عن خدماتنا على متن الطائرة (وجبات ، أفلام ، مضيفات ، إلخ.) 59 responses Highly Dissatisfied Highly Dissatisfied 50.8% العمر Age 10.2% 35.6% 58 responses .. 56 37.9% 50% LL Copy ●Highly Satisfied Somewhat Satisfied راضي نوعاً ما Not satisfied راضي ●Somewhat غير رافي Deated نوم ما فر Highly Dissatisfied P غير راقي جدا 10.3% ●<25 25-35 35-45 ●>45
Transcribed Image Text:11:50 Rate how satisfied you are with our Ground services (ticketing, baggage handling, قيم مدى رضاك عن (.check-in, etc خدماتنا الأرضية (حجز التذاكر ، التعامل مع الأمتعة ، تسجيل الوصول ، إلخ.) 59 responses 57.6% قیم مدى رضاك عن سعر تذكرتك 59 responses الجنس sender 58 responses 32.2% 32.2% 75.9% 11.9% 27.1% Rate how satisfied you are with our the price of ticket of your trip. 24.1% 16.9% OLS - Copy 10.2% Highly Satisfied Somewhat Satisfied راضي نوعا ما Not satisfied 2 ●Somewhat فی رافي D Highly Dissatisfied غير راضي جدا IN ●Highly Satisfied اتر جدا ●Male A شگر رانسی توما ما ly ●Somewhat Not satisfied ار را له DA _ Somewhat Satised غير راقي جدا انٹی Female ( Rate how satisfied you are with our Inflight services (meals, movies, flight attendants, etc.) Copy ل راقي - قيم مدى رضاك عن خدماتنا على متن الطائرة (وجبات ، أفلام ، مضيفات ، إلخ.) 59 responses Highly Dissatisfied Highly Dissatisfied 50.8% العمر Age 10.2% 35.6% 58 responses .. 56 37.9% 50% LL Copy ●Highly Satisfied Somewhat Satisfied راضي نوعاً ما Not satisfied راضي ●Somewhat غير رافي Deated نوم ما فر Highly Dissatisfied P غير راقي جدا 10.3% ●<25 25-35 35-45 ●>45
11:51 Please select the class of travel in which you usually travel on Saudi Airlines. يرجى تحديد درجة السفر التي تسافر بها على الخطوط الجوية السعودية عادة 59 responses 74.6% 16.9% 59 responses 8.5% 62.7% Rate how satisfied you are with 6.8% 5.1% المدرجة O Ft Cats الأولى ● قيم مدى .our application services | رضاك عن خدمات التطبيق 25.4% Copy gr درجة unes Cans رجال الاصال Economy Class درجة الاقتصادية 3 ● Highly Satisfied Somewhat Satisfied راضي نوعا ما ●Not satisfied راضي ---- ●Somewhat غير راضي Dissatisfod توما ما ●or Highly Dissatisfied Rate how satisfied you are with our online reservation service. قیم مدى رضاك عن خدمة الحجز عبر الإنترنت 58 responses 43.1% .. 56 44.8% 56 responses 53.6% rate how satisfied you are with 6.9% 37.5% 2 7.1% ●Highly Satisfied Eigny رانسي جدا Somewhat Satisfied رافي نوما ما غیر Not satisfied • راضي ● Somewhat توما ما قيم .customer services helpdesk مدى رضاك عن مكتب مساعدة خدمات العملاء Cop ●Highly Dissatisfied غير راضي جدا د راضی ام 4 راضي جدا Highly Satisfied Somewhat Satisf راضي نوعا ما راضي ●Not satisfied شوما ما Cop ●Somewhat Dissatisfied Highly Dissatisfied غير راضي جدا
Transcribed Image Text:11:51 Please select the class of travel in which you usually travel on Saudi Airlines. يرجى تحديد درجة السفر التي تسافر بها على الخطوط الجوية السعودية عادة 59 responses 74.6% 16.9% 59 responses 8.5% 62.7% Rate how satisfied you are with 6.8% 5.1% المدرجة O Ft Cats الأولى ● قيم مدى .our application services | رضاك عن خدمات التطبيق 25.4% Copy gr درجة unes Cans رجال الاصال Economy Class درجة الاقتصادية 3 ● Highly Satisfied Somewhat Satisfied راضي نوعا ما ●Not satisfied راضي ---- ●Somewhat غير راضي Dissatisfod توما ما ●or Highly Dissatisfied Rate how satisfied you are with our online reservation service. قیم مدى رضاك عن خدمة الحجز عبر الإنترنت 58 responses 43.1% .. 56 44.8% 56 responses 53.6% rate how satisfied you are with 6.9% 37.5% 2 7.1% ●Highly Satisfied Eigny رانسي جدا Somewhat Satisfied رافي نوما ما غیر Not satisfied • راضي ● Somewhat توما ما قيم .customer services helpdesk مدى رضاك عن مكتب مساعدة خدمات العملاء Cop ●Highly Dissatisfied غير راضي جدا د راضی ام 4 راضي جدا Highly Satisfied Somewhat Satisf راضي نوعا ما راضي ●Not satisfied شوما ما Cop ●Somewhat Dissatisfied Highly Dissatisfied غير راضي جدا
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