when creating a marketing strategy plan, discuss who will be the team's key players and decision-makers.

Foundations of Business (MindTap Course List)
6th Edition
ISBN:9781337386920
Author:William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:William M. Pride, Robert J. Hughes, Jack R. Kapoor
Chapter7: Creating A Flexible Oraganization
Section7.5B: Organizational Height
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Designing a successful marketing strategy plan is a complex process where bad decisions can lead
to failure and huge losses. As a result, when creating a marketing strategy plan, discuss who will
be the team's key players and decision-makers.

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