Name  and explain at least one area where marketing course will help you perform better at your current job as a project manager

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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Name  and explain at least one area where marketing course will help you perform better at your current job as a project manager

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The areas which requires adequate knowledge of marketing in project management are explained briefly in the following points:-

1) Client Relationship management : One of the crucial area of project management is maintaining good relations with its business clients, a project manager having sufficient knowledge of marketing functions and its activities can easily set plans to achieve a particular target within a given time limit. It helps the project manager in establishing an effective communication between its business clients by committing timeline for the accomplishment of project, taking feedbacks from clients, identifying key areas of improvement etc.

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