During the Movement Control Order, it became a necessary service, and people grew to rely on platforms for everyday requirements as they got more familiar with them. “For example, when we launched the ringgit-to-ringgit Penjana Shop Malaysia Online campaign with the Finance Ministry and the Malaysia Digital Economy Corp in August and September, we found that each new Shopee client who received a Penjana coupon went on to make four additional purchases,” Ho added. Nonetheless, according to Ho, some problems remain, such as market digital literacy, which has been noted from the start. As a result, we will continue to provide free e-commerce education through Shopee University, and the Shopee Education Hub has a wealth of free resources. He said, "We've also put out seller assistance packages, which include shop coupons, promotional advantages, and more." However, according to industry statistics, the Malaysian market still has a lot of room to grow in terms of e-commerce penetration, according to Ho. Because e-commerce is still in its early phases, its contribution to total retail is still trailing behind worldwide performance, indicating that there is a huge opportunity for development in Malaysia. As a result, we should not rest on our laurels and focus solely on our progress. Instead, we must concentrate on improving and catching up with the global economy. A. “Ho emphasised that, according to industry data, there is still tremendous potential for the Malaysian market in terms of e-commerce adoption,” according to the report. What do you believe the origins of ‘industry data' are, and how would you describe the word ‘e-commerce'?
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