What are two perspectives in assessing each segment's attractiveness in terms of its potential for targeting? Profitability and marketibility. Profitablity and strategic fit. Marketibility and strategic fit. Marketibility and positioning.

Q: Which segmentation base is used by this company?

A: The segmentation is done to divide the customers with similar characteristics in a group this makes…

Q: Outline the psychographic approach to segmentingconsumer markets.

A: Market segmentation is the process to group people together such that people in it have common…

Q: identify a compagny and create a profile of their target consumer using segmentation factors

A: Market segmentation is the process to group people together such that people in it have common…

Q: The requirements for effective segmentation are measurable, accessible, substanial, and actionable.…

A: Effective Segmentation Identifying the wants for effective market segmentation permits corporations…

Q: What are good elements to use when determining segments? Why is it important to understand consumer…

A: INTRODUCTION -  Segmenting a market involves dividing a target market into smaller groups of…

Q: Explain how targeting influences each element of the marketing mix? ( if any outside sources are…

A: Understanding numerous important principles and how to apply them most effectively to reach your…

Q: Explain " How is the marketing mix (4P+S) for automobiles likely to differ when marketing to each…

A: Marketing mix is a set of strategies that marketers use in order to create a proper marketing plan…

Q: Define behavioural segmentation. Discuss the types of behavioural segmentation strategies a firm…

A: Behavioural segmentation is the process of segmenting or dividing a consumer business market which…

Q: Explain how marketers evaluate segments and choose atargeting strategy

A: Market Segmentation is to split up the market into groups of similar and different characteristics.…

Q: company has defined its market segments, it can entre only one segment Select one: True False

A: An organization offers its products in a marketplace where people purchase the products and services…

Q: Conduct market segmentation by using the variable “Benefit” for establishing a new restaurant outlet…

A: An effective market segmentation theme produces segments which are homogeneous at intervals and…

Q: Identify the key segments of relevance for the brand using all segmentation approaches. Justify the…

A: Understanding the individual requirements and preferences of various consumer groups and catering to…

Q: segmentation variab

A: Talking about the deciem company then,the brand makes beauty products for the customer who are at…

Q: Articulate the differencesamong targeting strategies:undifferentiated, differentiated,concentrated,…

A: Different marketing methods have various applications for each category of people, but the general…

Q: Discuss the demographic approach to segmentingconsumer markets.

A: Market segmentation divides a market into subgroups based on demographics, requirements, priorities,…

Q: Demographic: Age – mainly young people, people between the age groups 12 – 50 years. Income –…

A: Segmentation and targeting are the first and most important activities of marketing process. The…

Q: List at least three different segmentation options within each of the four broad segmentation…

A: Segmentation is a strategic marketing approach that involves dividing a broad market into smaller,…

Q: What is segmentation bases (variables)?

A: Market segmentation ordinarily includes framing gatherings of comparable individuals. The attributes…

Q: Discuss any two patterns of the target market that can be adopted by online retailers in selecting…

A: Market Segmentation refers to the process of segmenting the market & its audience into smaller,…

Q: You have been asked to evaluate the attractiveness of a group ofidentified potential market…

A: Consumer is a person who purchases from the company because of his need of that product or service.…

Q: Previously, marketers have assembled a host of new marketing approaches, everything from imaginative…

A: Previously, marketers have assembled a host of new marketing approaches, everything from imaginative…

Q: How Michael Porter’s five forces model can help marketers to analyze segment attractiveness? Explain…

A: Porter's Five Forces structure is adopted for the analysis of the strategic industry. It is used to…

Q: Who or which target market is the whole wheat product targeting

A: INTRODUCTION - Whole wheat spaghetti noodles are a type of pasta made from durum wheat, which is a…

Q: Define geodemographic segmentation.

A: Geodemographic segmentation is a segmentation technique which is used to classify and characterize…

Q: What target segment is best targeted on you

A: Market segmentation refers to dividing the potential customers into a small group of meaningful…

Q: Discuss the concept ‘Market segmentation’, including the types of segments.

A: Marketing can be defined as a field of business studies which deals with how a company makes its…

Q: Develop a brief segment profile for three consumer segments

A: Segment profile refers to the description and detailed characteristics of the market segments. It…

Q: Highlight with examples why a researcher would use Behavioral and Psychographic segmentation for a…

A: Market segmentation: Dividing a broader set of consumers into smaller set or sub-groups on the…