What are two perspectives in assessing each segment's attractiveness in terms of its potential for targeting? Profitability and marketibility. Profitablity and strategic fit. Marketibility and strategic fit. Marketibility and positioning.

Q: Which segmentation base is used by this company?

A: The segmentation is done to divide the customers with similar characteristics in a group this makes…

Q: identify a compagny and create a profile of their target consumer using segmentation factors

A: Market segmentation is the process to group people together such that people in it have common…

Q: The requirements for effective segmentation are measurable, accessible, substanial, and actionable.…

A: Effective Segmentation Identifying the wants for effective market segmentation permits corporations…

Q: What are good elements to use when determining segments? Why is it important to understand consumer…

A: INTRODUCTION -  Segmenting a market involves dividing a target market into smaller groups of…

Q: Explain how targeting influences each element of the marketing mix? ( if any outside sources are…

A: Understanding numerous important principles and how to apply them most effectively to reach your…

Q: company has defined its market segments, it can entre only one segment Select one: True False

A: An organization offers its products in a marketplace where people purchase the products and services…

Q: Articulate the differencesamong targeting strategies:undifferentiated, differentiated,concentrated,…

A: Different marketing methods have various applications for each category of people, but the general…

Q: List at least three different segmentation options within each of the four broad segmentation…

A: Segmentation is a strategic marketing approach that involves dividing a broad market into smaller,…

Q: You have been asked to evaluate the attractiveness of a group ofidentified potential market…

A: Consumer is a person who purchases from the company because of his need of that product or service.…