What are the reasons why Business firms or companies compete poorly? NOTE: Please based the answer in the given lesson below

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
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What are the reasons why Business firms or companies compete poorly? NOTE: Please based the answer in the given lesson below
Organizations fail, or perform poorly, for a variety of reasons. Being aware of those
reasons can help managers avoid making similar mistakes. Among the chief reasons are
the following:
1. Putting too much emphasis on short-term financial performance at the expense of re-
search and development.
2. Failing to take advantage of strengths and opportunities, and/or failing to recognize
competitive threats.
3. Neglecting operations strategy.
4. Placing too much emphasis on product and service design and not enough on process
design and improvement.
5. Neglecting investments in capital and human resources.
6. Failing to establish good internal communications and cooperation among different
functional areas.
7. Failing to consider customer wants and needs.
The key to successfully competing is to determine what customers want and then di-
recting efforts toward meeting (or even exceeding) customer expectations. There are two
basic issues that must be addressed. First: What do the customers want? Which items on
the preceding list of the ways business organizations compete are important to customers?
Second: What is the best way to satisfy those wants?
Operations must work with marketing to obtain information on the relative importance
of the various items to each major customer or target market.
Understanding competitive issues can help managers develop successful strategies.
Transcribed Image Text:Organizations fail, or perform poorly, for a variety of reasons. Being aware of those reasons can help managers avoid making similar mistakes. Among the chief reasons are the following: 1. Putting too much emphasis on short-term financial performance at the expense of re- search and development. 2. Failing to take advantage of strengths and opportunities, and/or failing to recognize competitive threats. 3. Neglecting operations strategy. 4. Placing too much emphasis on product and service design and not enough on process design and improvement. 5. Neglecting investments in capital and human resources. 6. Failing to establish good internal communications and cooperation among different functional areas. 7. Failing to consider customer wants and needs. The key to successfully competing is to determine what customers want and then di- recting efforts toward meeting (or even exceeding) customer expectations. There are two basic issues that must be addressed. First: What do the customers want? Which items on the preceding list of the ways business organizations compete are important to customers? Second: What is the best way to satisfy those wants? Operations must work with marketing to obtain information on the relative importance of the various items to each major customer or target market. Understanding competitive issues can help managers develop successful strategies.
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