walim ve to wait for another five minutes. The COVID-19 guidelines of social distancing were t strictly implemented at the store. Using the SEVRQUAL framework, identify the vice gaps and suggest how the company can deliver superior service quality to its stomers.
walim ve to wait for another five minutes. The COVID-19 guidelines of social distancing were t strictly implemented at the store. Using the SEVRQUAL framework, identify the vice gaps and suggest how the company can deliver superior service quality to its stomers.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Question

Transcribed Image Text:b) The CEO of Jubilant Foods recently said that all outlets have been maintaining the
highest standards of safety and all their employees have been fully vaccinated. You
recently went out to get a pizza from Domino's. Due to COVID-19, the company is only
allowing take-aways. You ordered the pizza using the mobile application and made the
payment online. You got the order number and waiting time of 12 minutes. However, you
have to wait for another five minutes. The COVID-19 guidelines of social distancing were
not strictly implemented at the store. Using the SEVRQUAL framework, identify the
service gaps and suggest how the company can deliver superior service quality to its
customers.
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