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- Think about a trend right now in clothing, food, or technology. Why do you think it is popular? Do you think it will last, or is it just a fad? Why? While you talk, pay attention to the present continuousIn your opinion, to what extent have contemporary marketing contributed in increasing the business value for the company?Why do consumers love social trends?
- What are the competitive, legal, political, economic, technological, and sociocultural factors affecting your marketing efforts?Are Louis Vuitton products elastic or inelastic? Why?What is their favorite new product or service (new in the last year or so), what product do they think has most changed our lives as a society in the last year or so? How do you think this product has changed or will change consumer behavior?
- Do you think that the juice bar phenomenon is a fad or rootedin some fundamental environmental and market forces?Why?Experts anticipate that the Internet, social media, and e-business, as well as associated computer technologies, will continue to grow in the coming years. Who knows what impact this growth will have on how companies interact with their consumers in the future.Is a market society desirable?