The following are sentences relating to types of mergers and acquisitions. Which is/are true? [S1] Congeneric M&As result to a more diversified product or service line than that of a conglomerate M&A. [S2] An example of a market-extension M&A is if Samsung Electronics acquires Cosmic Technologies which produces Cherry Mobile phones. a. Only S1 is true. b. Only S2 is true. c. Both are true. d. Neither is true.

The following are sentences relating to types of mergers and acquisitions. Which is/are true? [S1] Congeneric M&As result to a more diversified product or service line than that of a conglomerate M&A. [S2] An example of a market-extension M&A is if Samsung Electronics acquires Cosmic Technologies which produces Cherry Mobile phones. a. Only S1 is true. b. Only S2 is true. c. Both are true. d. Neither is true.

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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