Suppose one of the Communication Objectives in your strategic plan is: To inform five percent more undergraduates about the benefits of being a Strategic Communication major by the end of the year. What are five ways that this objective can be measured? What methods of evaluation will you use?

Suppose one of the Communication Objectives in your strategic plan is: To inform five percent more undergraduates about the benefits of being a Strategic Communication major by the end of the year. What are five ways that this objective can be measured? What methods of evaluation will you use?

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Concept explainers

Introduction to Business Presentation

A professional presentation of a company's products or practices is known as a business presentation. It is usually done with the help of auditory and graphical presentation tools like analytical data, projections, interactive whiteboards, smartboards, and much more. Intra-organizational and sales presentations are the most common types of business presentations. In general, providers give sales presentations in front of prospective consumers to promote their services, while intra-organizational presentations are given by company officials to their colleagues to propose new procedures or regulations.

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Please answer question clear and completely . Thanks!

Suppose one of the
Communication Objectives
in your strategic plan is: To
inform five percent more
undergraduates about the
benefits of being a
Strategic Communication
major by the end of the
year. What are five ways
that this objective can be
measured? What methods
of evaluation will you use?

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