Sales Territory and Salesperson Profitability Analysis Havasu Off-Road Inc. manufactures and sells a variety of commercial vehicles in the Northeast and Southwest regions. There are two salespersons assigned to each territory. Higher commission rates go to the most experienced salespersons. The following sales statistics are available for each salesperson: Line Item Description Northeast Rene Northeast Steve Southwest Colleen Southwest Paul Average per unit:             Sales price $15,500 $16,000 $14,000 $18,000     Variable cost of goods sold $9,300 $8,000 $8,400 $9,000 Commission rate 8% 12% 10% 8% Units sold 36 24 40 60 Manufacturing margin ratio 40% 50% 40% 50% Question Content Area a. 1. Prepare a contribution margin by salesperson report. Compute the contribution margin ratio for each salesperson. Havasu Off-Road Inc.Contribution Margin by Salesperson Line Item Description Rene Steve Colleen Paul                                                   Contribution margin ratio           Question Content Area a. 2. Interpret the report. Paul earns the     contribution margin and has the    contribution margin ratio. This is because he sells the     units, has a     commission rate, and sells a product mix with a     manufacturing margin. Steve also sells products with a     average manufacturing margin but at a     commission rate. Colleen has the     contribution margin ratio among the four salespersons. Although Rene has a high variable cost of goods sold and also sells products with a    average sales price per unit, she has the second     total contribution margin.   Question Content Area b. 1. Prepare a contribution margin by territory report. Compute the contribution margin for each territory as a percent, rounded to one decimal place. Havasu Off-Road Inc.Contribution Margin by Territory Line Item Description Northeast Southwest                               Contribution margin ratio       Question Content Area b. 2. Interpret the report. The Southwest Region has  more sales and more contribution margin. In the Southwest Region, the salesperson with the highest sales unit volume, has the     contribution margin ratio. The Southwest Region has the     performance, even though it also has the salesperson with the     contribution margin ratio. The Northeast Region contribution margin is     than the Southwest Region because of the outstanding performance of

FINANCIAL ACCOUNTING
10th Edition
ISBN:9781259964947
Author:Libby
Publisher:Libby
Chapter1: Financial Statements And Business Decisions
Section: Chapter Questions
Problem 1Q
icon
Related questions
Question

Sales Territory and Salesperson Profitability Analysis

Havasu Off-Road Inc. manufactures and sells a variety of commercial vehicles in the Northeast and Southwest regions. There are two salespersons assigned to each territory. Higher commission rates go to the most experienced salespersons. The following sales statistics are available for each salesperson:

Line Item Description Northeast
Rene
Northeast
Steve
Southwest
Colleen
Southwest
Paul
Average per unit:        
    Sales price $15,500 $16,000 $14,000 $18,000
    Variable cost of goods sold $9,300 $8,000 $8,400 $9,000
Commission rate 8% 12% 10% 8%
Units sold 36 24 40 60
Manufacturing margin ratio 40% 50% 40% 50%

Question Content Area

a. 1. Prepare a contribution margin by salesperson report. Compute the contribution margin ratio for each salesperson.

Havasu Off-Road Inc.Contribution Margin by Salesperson
Line Item Description Rene Steve Colleen Paul
 
       
 
       
 
       
 
       
 
       
Contribution margin ratio        
 

Question Content Area

a. 2. Interpret the report.
Paul earns the 

 

 contribution margin and has the

 

 contribution margin ratio. This is because he sells the 

 

 units, has a 

 

 commission rate, and sells a product mix with a 

 

 manufacturing margin. Steve also sells products with a 

 

 average manufacturing margin but at a 

 

 commission rate. Colleen has the 

 

 contribution margin ratio among the four salespersons. Although Rene has a high variable cost of goods sold and also sells products with a

 

 average sales price per unit, she has the second 

 

 total contribution margin.

 

Question Content Area

b. 1. Prepare a contribution margin by territory report. Compute the contribution margin for each territory as a percent, rounded to one decimal place.

Havasu Off-Road Inc.Contribution Margin by Territory
Line Item Description Northeast Southwest
 
   
 
   
 
   
 
   
 
   
Contribution margin ratio    
 

Question Content Area

b. 2. Interpret the report.
The Southwest Region has  more sales and more contribution margin. In the Southwest Region, the salesperson with the highest sales unit volume, has the 

 

 contribution margin ratio. The Southwest Region has the 

 

 performance, even though it also has the salesperson with the 

 

 contribution margin ratio. The Northeast Region contribution margin is 

 

 than the Southwest Region because of the outstanding performance of 

 

.

Expert Solution
trending now

Trending now

This is a popular solution!

steps

Step by step

Solved in 2 steps with 2 images

Blurred answer
Knowledge Booster
Income Statement Analysis
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, accounting and related others by exploring similar questions and additional content below.
Similar questions
Recommended textbooks for you
FINANCIAL ACCOUNTING
FINANCIAL ACCOUNTING
Accounting
ISBN:
9781259964947
Author:
Libby
Publisher:
MCG
Accounting
Accounting
Accounting
ISBN:
9781337272094
Author:
WARREN, Carl S., Reeve, James M., Duchac, Jonathan E.
Publisher:
Cengage Learning,
Accounting Information Systems
Accounting Information Systems
Accounting
ISBN:
9781337619202
Author:
Hall, James A.
Publisher:
Cengage Learning,
Horngren's Cost Accounting: A Managerial Emphasis…
Horngren's Cost Accounting: A Managerial Emphasis…
Accounting
ISBN:
9780134475585
Author:
Srikant M. Datar, Madhav V. Rajan
Publisher:
PEARSON
Intermediate Accounting
Intermediate Accounting
Accounting
ISBN:
9781259722660
Author:
J. David Spiceland, Mark W. Nelson, Wayne M Thomas
Publisher:
McGraw-Hill Education
Financial and Managerial Accounting
Financial and Managerial Accounting
Accounting
ISBN:
9781259726705
Author:
John J Wild, Ken W. Shaw, Barbara Chiappetta Fundamental Accounting Principles
Publisher:
McGraw-Hill Education