:-) 1. "Products are always developed before the target audience is selected. Oncelaunched, products are marketed widely, and the first buyers become the targetaudience to for future marketing activities."a. Provide two reasons that this statement is not true.b. Rewrite this statement so it could be considered true.c. Describe a real/imaginary product innovation, and the target audience towhich it would appeal, that satisfies the revised statement in part "b".

Answered: "Products are always developed before…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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A Moving to another question will save this response. Question 13 A round-trip economy seat on a flight from New York to London might cost $1000, whereas a business-class seat on the same flight might cost $4,700 or more. Which type of pricing is this: O a. psychological pricing O b.product form pricing Oc. location-based pricing O d.geographic pricing O e. allowances Moving to another question will save this response. hp

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