Plastic water bottles, while convenient forcustomers, are a clear example that manufacturers are not considering ______________ whendesigning packaging.a. the needs of intermediariesb. the needs of retailersc. environmental consciousnessd. family needse. cost-effectiveness

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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Plastic water bottles, while convenient for
customers, are a clear example that manufacturers are not considering ______________ when
designing packaging.
a. the needs of intermediaries
b. the needs of retailers
c. environmental consciousness
d. family needs
e. cost-effectiveness

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