Of the five promotion tools we have covered - Advertising, Personal Selling, Sales Promotion, Public Relations & Direct/Digital Marketing - choose ONE tool you would use to market ONEof the following products and explain why. Be sure to use your textbook as a reference.⚫NRG Solar PanelsNew BMW model•McDonald's new fast food menu itemRuffles potato chips•Launch of Adobe's Communication Suite 3 Software

why Direct/Digital Marketing is the optimal choice for promoting Adobe's Communication Suite 3…

Answered: Of the five promotion tools we have…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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I need the correct answers to this practice project I found online please *Coming up with a advertising plan * The product name: Al Doll Sarah Company name: Sarah Al's Purpose of product: to help shy kids who have difficulty communicating,making friends and being around people become more open and comfortable. • Objectives: Primary objective, and any secondary objectives of the campaign Target Market(s) Target market breakdown Description of your ideal customer(s) • Positioning Statement • Media Strategy • The media mix How each channel will be utilized Justification of each channel
Need the correct answer to this practice question I found online please selecting one of the choices below What is marketing mix? It is a way of describing how consumers are exposed to a mixture of brands. It is a method of combining multiple tangible products from one brand into a single campaign. It is a marketing technique, which combines diverse advertising channels in one campaign. It describes actions a consumer goes through before a business considers them a lead.
Briefly define what is branding, marketing, advertising, public relations and journalism. If you were to create a campaign for the Johnson & Johnson brand ‘Savlon’ promoting the use of their antiseptic, handwashing liquid, body soaps and hand-sanitizers in these testing times with the COVID-19 Coronavirus pandemic causing so much illness all over the world, describe in brief how you would use branding, marketing, advertising and journalism to further the public relations process (incorporating IMC) to create a relationship with the customers remotely. (300 words – 400 words) (the subject is journalism)
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Referring to ''Managing Product and Core concepts of marketing and advertisement” -What impact do market trends have on new product development? (Write the answer in 500 words)
Of the five promotion tools we have covered - Advertising, Personal Selling, Sales Promotion, Public Relations & Direct/Digital Marketing - choose ONE tool you would use to market ONE of the following products and explain why. Be sure to use your textbook as a reference. •NRG Solar Panels •New BMW model •McDonald's new fast food menu item •Ruffles potato chips •Launch of Adobe’s Communication Suite 3 Software
Name and describe the two basic promotion mix strategies. In which strategy is advertising more important?
Make a promotion strategy by describing the promotion mix- any 2 of the following:advertising, personal selling, sales promotion, personal selling, or social media for your products.
Referring to ''Managing Product and Core concepts of marketing and advertisement” -Present a diagram of the new product development process. What is the role of marketing in each stage of this process which can be adapted in healthcare services? Answer in about 500 words.
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What types of sales promotion methods have youobserved recently? Comment on their effectiveness.
LMN Ltd, an FMCG Brand in India has hired you as a marketing consultant. your client has given following specification for you to plan your promotion strategy A) Objective is to stimulate sale & motivate individuals to buy on Impulse B) Message to be generally same for all. Which of the following elements of promotoion mix will you choose? options are Public Relations sales publicity advertising

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