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Of the five promotion tools we have covered - Advertising, Personal Selling, Sales Promotion, Public Relations & Direct/Digital Marketing - choose ONE tool you would use to market ONE of the following products and explain why. Be sure to use your textbook as a reference. ⚫NRG Solar Panels New BMW model •McDonald's new fast food menu item Ruffles potato chips •Launch of Adobe's Communication Suite 3 Software

Of the five promotion tools we have covered - Advertising, Personal Selling, Sales Promotion, Public Relations & Direct/Digital Marketing - choose ONE tool you would use to market ONE of the following products and explain why. Be sure to use your textbook as a reference. ⚫NRG Solar Panels New BMW model •McDonald's new fast food menu item Ruffles potato chips •Launch of Adobe's Communication Suite 3 Software

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Of the five promotion tools we have covered - Advertising, Personal Selling, Sales Promotion, Public Relations & Direct/Digital Marketing - choose ONE tool you would use to market ONE of the following products and explain why. Be sure to use your textbook as a reference. ⚫NRG Solar Panels New BMW model •McDonald's new fast food menu item Ruffles potato chips •Launch of Adobe's Communication Suite 3 Software
Transcribed Image Text:Of the five promotion tools we have covered - Advertising, Personal Selling, Sales Promotion, Public Relations & Direct/Digital Marketing - choose ONE tool you would use to market ONE of the following products and explain why. Be sure to use your textbook as a reference. ⚫NRG Solar Panels New BMW model •McDonald's new fast food menu item Ruffles potato chips •Launch of Adobe's Communication Suite 3 Software
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