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O O O O O stomach sleeper-firm pillow back sleeper-medium pillow side sleeper-firm pillow stomach sleeper-soft pillow side sleeper-soft pillow

O O O O O stomach sleeper-firm pillow back sleeper-medium pillow side sleeper-firm pillow stomach sleeper-soft pillow side sleeper-soft pillow

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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O O O O O stomach sleeper-firm pillow back sleeper-medium pillow side sleeper-firm pillow stomach sleeper-soft pillow side sleeper-soft pillow
Transcribed Image Text:O O O O O stomach sleeper-firm pillow back sleeper-medium pillow side sleeper-firm pillow stomach sleeper-soft pillow side sleeper-soft pillow
Based on the market research in Figure 9-2, which market-product combination is likely to be most lucrative for a new pillow manufacturer? MARKET SEGMENTS Side sleepers Back sleepers Stomach sleepers Firm Pillows BED PILLOW PRODUCTS Medium Pillows Soft Pillows
Transcribed Image Text:Based on the market research in Figure 9-2, which market-product combination is likely to be most lucrative for a new pillow manufacturer? MARKET SEGMENTS Side sleepers Back sleepers Stomach sleepers Firm Pillows BED PILLOW PRODUCTS Medium Pillows Soft Pillows
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