My opinion- Internet has changed the traditional way of people shopping and buying goods. Every brick-and-mortar shop is trying to create their online presence; not only that, even small business owners who are starting their business are choosing online platforms. Not only in metro cities or urban areas but also in villages people are shopping online. I believe many factors lead a consumer to shop online. I would like to explore the reasons people shop online and the future of E-commerce in the coming years.

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Marketing Plan

A marketing plan is a roadmap used by a business organization to execute and track its marketing strategy. In other words, it is a set of specified actions intended to attract potential customers and clients and influence them to buy the product and services of the business organization.