Introduction to Product Marketing: Provide an introduction to the role of product marketing in the context of international business. Your international business is an oil company located in Saudi Arabia. 1a. Outline at least three international promotional strategies and methods for your products. Consider strategies such as advertising, public relations, and digital marketing. 1b. Explain how cultural considerations may impact the effectiveness of your chosen promotional strategies. 1c. Explain at least four factors that should be considered when designing international distribution strategies for your products. Consider factors such as logistics, channel selection, and regulatory compliance.
Introduction to Product Marketing: Provide an introduction to the role of product marketing in the context of international business. Your international business is an oil company located in Saudi Arabia.
1a. Outline at least three international promotional strategies and methods for your products.
Consider strategies such as advertising, public relations, and digital marketing.
1b. Explain how cultural considerations may impact the effectiveness of your chosen promotional strategies.
1c. Explain at least four factors that should be considered when designing international distribution strategies for your products.
Consider factors such as logistics, channel selection, and regulatory compliance.
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