Answered: In finding a location, the higher the…

In finding a location, the higher the foot-traffic means the higher the sales. B. Knowing the chances of crime in the areas you are considering is an important part of the decision-making process.

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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A. In finding a location, the higher the foot-traffic means the higher the sales. B. Knowing the chances of crime in the areas you are considering is an important part of the decision-making process.

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