Draw a positioning map for the product category and indicate the product position in the map with few other competing products in the category. (for clear shampoo) 6. Draw a positioning map for the product category and indicate the product position in the map with few othercompeting products in the category.

Product positioning map compares the position of company's product with the competitor's product…

Answered: Draw a positioning map for the product…

Draw a positioning map for the product category and indicate the product position in the map with few other competing products in the category. (for clear shampoo)

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Draw a positioning map for the product category and indicate the product position in the map with few other competing products in the category. (for clear shampoo)

6. Draw a positioning map for the product category and indicate the product position in the map with few other
competing products in the category.

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