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Do you think all edible items sold in a grocery store should have an ingredient and nutrition label? Why? or Why not? for the given charts 2)Consider the perspectives of consumers, the manufacturer, and the store.

Do you think all edible items sold in a grocery store should have an ingredient and nutrition label? Why? or Why not? for the given charts 2)Consider the perspectives of consumers, the manufacturer, and the store.

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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1)Do you think all edible items sold in a grocery store should have an ingredient and nutrition label? Why? or Why not? for the given charts

2)Consider the perspectives of consumers, the manufacturer, and the store.

Original Label Nutrition Facts Serving Size 2/3 cup (55g) Servings Per Container About 8 Amount Per Serving Calories 230 Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Sugars 1g Protein 3g Vitamin A Vitamin C Calcium Calories from Fat 72 % Daily Value* 12% 5% Total Fat Sat Fat Cholesterol Sodium Total Carbohydrate Dietary Fiber 20% Iron 45% *Percent Daily Values are based on a 2,000 calorie diet. Your daily value may be higher or lower depending on your calorie needs. Calories: 2,000 65g 20g Less than Less than Less than 300mg Less than 2,400mg 0% 7% 12% 16% 300g 25g 10% 8% 2,500 800 25g 300mg 2,400mg 375g 30g New Label Nutrition Facts 8 servings per container Serving size 2/3 cup (55g) Amount per serving Calories Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Total Sugars 12g 230 % Daily Value* 10% 5% Includes 10g Added Sugars Protein 3g Vitamin D 2mcg Calcium 260mg Iron 8mg Potassium 235mg 0% 7% 13% 14% 20% 10% 20% 45% 6% The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.
Transcribed Image Text:Original Label Nutrition Facts Serving Size 2/3 cup (55g) Servings Per Container About 8 Amount Per Serving Calories 230 Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Sugars 1g Protein 3g Vitamin A Vitamin C Calcium Calories from Fat 72 % Daily Value* 12% 5% Total Fat Sat Fat Cholesterol Sodium Total Carbohydrate Dietary Fiber 20% Iron 45% *Percent Daily Values are based on a 2,000 calorie diet. Your daily value may be higher or lower depending on your calorie needs. Calories: 2,000 65g 20g Less than Less than Less than 300mg Less than 2,400mg 0% 7% 12% 16% 300g 25g 10% 8% 2,500 800 25g 300mg 2,400mg 375g 30g New Label Nutrition Facts 8 servings per container Serving size 2/3 cup (55g) Amount per serving Calories Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Total Sugars 12g 230 % Daily Value* 10% 5% Includes 10g Added Sugars Protein 3g Vitamin D 2mcg Calcium 260mg Iron 8mg Potassium 235mg 0% 7% 13% 14% 20% 10% 20% 45% 6% The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.
Original Label Nutrition Facts Serving Size 2/3 cup (55g) Servings Per Container About 8 Amount Per Serving Calories 230 Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Sugars 1g Protein 3g Vitamin A Vitamin C Calcium Calories from Fat 72 % Daily Value* 12% 5% Total Fat Sat Fat Cholesterol Sodium Total Carbohydrate Dietary Fiber 20% Iron 45% *Percent Daily Values are based on a 2,000 calorie diet. Your daily value may be higher or lower depending on your calorie needs. Calories: 2,000 65g 20g Less than Less than Less than 300mg Less than 2,400mg 0% 7% 12% 16% 300g 25g 10% 8% 2,500 800 25g 300mg 2,400mg 375g 30g New Label Nutrition Facts 8 servings per container Serving size 2/3 cup (55g) Amount per serving Calories Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Total Sugars 12g 230 % Daily Value* 10% 5% Includes 10g Added Sugars Protein 3g Vitamin D 2mcg Calcium 260mg Iron 8mg Potassium 235mg 0% 7% 13% 14% 20% 10% 20% 45% 6% The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.
Transcribed Image Text:Original Label Nutrition Facts Serving Size 2/3 cup (55g) Servings Per Container About 8 Amount Per Serving Calories 230 Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Sugars 1g Protein 3g Vitamin A Vitamin C Calcium Calories from Fat 72 % Daily Value* 12% 5% Total Fat Sat Fat Cholesterol Sodium Total Carbohydrate Dietary Fiber 20% Iron 45% *Percent Daily Values are based on a 2,000 calorie diet. Your daily value may be higher or lower depending on your calorie needs. Calories: 2,000 65g 20g Less than Less than Less than 300mg Less than 2,400mg 0% 7% 12% 16% 300g 25g 10% 8% 2,500 800 25g 300mg 2,400mg 375g 30g New Label Nutrition Facts 8 servings per container Serving size 2/3 cup (55g) Amount per serving Calories Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Total Sugars 12g 230 % Daily Value* 10% 5% Includes 10g Added Sugars Protein 3g Vitamin D 2mcg Calcium 260mg Iron 8mg Potassium 235mg 0% 7% 13% 14% 20% 10% 20% 45% 6% The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.
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Follow-up Question

1)Do you think all edible items sold in a grocery store should have an ingredient and nutrition label? Why? or Why not? for the given charts

2)Consider the perspectives of consumers, the manufacturer, and the store.

Original Label Nutrition Facts Serving Size 2/3 cup (55g) Servings Per Container About 8 Amount Per Serving Calories 230 Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Sugars 1g Protein 3g Vitamin A Vitamin C Calcium Calories from Fat 72 % Daily Value* 12% 5% Total Fat Sat Fat Cholesterol Sodium Total Carbohydrate Dietary Fiber 20% Iron 45% *Percent Daily Values are based on a 2,000 calorie diet. Your daily value may be higher or lower depending on your calorie needs. Calories: 2,000 65g 20g Less than Less than Less than 300mg Less than 2,400mg 0% 7% 12% 16% 300g 25g 10% 8% 2,500 800 25g 300mg 2,400mg 375g 30g New Label Nutrition Facts 8 servings per container Serving size 2/3 cup (55g) Amount per serving Calories Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Total Sugars 12g 230 % Daily Value* 10% 5% Includes 10g Added Sugars Protein 3g Vitamin D 2mcg Calcium 260mg Iron 8mg Potassium 235mg 0% 7% 13% 14% 20% 10% 20% 45% 6% The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.
Transcribed Image Text:Original Label Nutrition Facts Serving Size 2/3 cup (55g) Servings Per Container About 8 Amount Per Serving Calories 230 Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Sugars 1g Protein 3g Vitamin A Vitamin C Calcium Calories from Fat 72 % Daily Value* 12% 5% Total Fat Sat Fat Cholesterol Sodium Total Carbohydrate Dietary Fiber 20% Iron 45% *Percent Daily Values are based on a 2,000 calorie diet. Your daily value may be higher or lower depending on your calorie needs. Calories: 2,000 65g 20g Less than Less than Less than 300mg Less than 2,400mg 0% 7% 12% 16% 300g 25g 10% 8% 2,500 800 25g 300mg 2,400mg 375g 30g New Label Nutrition Facts 8 servings per container Serving size 2/3 cup (55g) Amount per serving Calories Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Total Sugars 12g 230 % Daily Value* 10% 5% Includes 10g Added Sugars Protein 3g Vitamin D 2mcg Calcium 260mg Iron 8mg Potassium 235mg 0% 7% 13% 14% 20% 10% 20% 45% 6% The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.
Original Label Nutrition Facts Serving Size 2/3 cup (55g) Servings Per Container About 8 Amount Per Serving Calories 230 Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Sugars 1g Protein 3g Vitamin A Vitamin C Calcium Calories from Fat 72 % Daily Value* 12% 5% Total Fat Sat Fat Cholesterol Sodium Total Carbohydrate Dietary Fiber 20% Iron 45% *Percent Daily Values are based on a 2,000 calorie diet. Your daily value may be higher or lower depending on your calorie needs. Calories: 2,000 65g 20g Less than Less than Less than 300mg Less than 2,400mg 0% 7% 12% 16% 300g 25g 10% 8% 2,500 800 25g 300mg 2,400mg 375g 30g New Label Nutrition Facts 8 servings per container Serving size 2/3 cup (55g) Amount per serving Calories Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Total Sugars 12g 230 % Daily Value* 10% 5% Includes 10g Added Sugars Protein 3g Vitamin D 2mcg Calcium 260mg Iron 8mg Potassium 235mg 0% 7% 13% 14% 20% 10% 20% 45% 6% The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.
Transcribed Image Text:Original Label Nutrition Facts Serving Size 2/3 cup (55g) Servings Per Container About 8 Amount Per Serving Calories 230 Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Sugars 1g Protein 3g Vitamin A Vitamin C Calcium Calories from Fat 72 % Daily Value* 12% 5% Total Fat Sat Fat Cholesterol Sodium Total Carbohydrate Dietary Fiber 20% Iron 45% *Percent Daily Values are based on a 2,000 calorie diet. Your daily value may be higher or lower depending on your calorie needs. Calories: 2,000 65g 20g Less than Less than Less than 300mg Less than 2,400mg 0% 7% 12% 16% 300g 25g 10% 8% 2,500 800 25g 300mg 2,400mg 375g 30g New Label Nutrition Facts 8 servings per container Serving size 2/3 cup (55g) Amount per serving Calories Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Total Sugars 12g 230 % Daily Value* 10% 5% Includes 10g Added Sugars Protein 3g Vitamin D 2mcg Calcium 260mg Iron 8mg Potassium 235mg 0% 7% 13% 14% 20% 10% 20% 45% 6% The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.
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Follow-up Question

1)Do you think all edible items sold in a grocery store should have an ingredient and nutrition label? Why? or Why not? for the given charts

2)Consider the perspectives of consumers, the manufacturer, and the store.

Original Label Nutrition Facts Serving Size 2/3 cup (55g) Servings Per Container About 8 Amount Per Serving Calories 230 Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Sugars 1g Protein 3g Vitamin A Vitamin C Calcium Calories from Fat 72 % Daily Value* 12% 5% Total Fat Sat Fat Cholesterol Sodium Total Carbohydrate Dietary Fiber 20% Iron 45% *Percent Daily Values are based on a 2,000 calorie diet. Your daily value may be higher or lower depending on your calorie needs. Calories: 2,000 65g 20g Less than Less than Less than 300mg Less than 2,400mg 0% 7% 12% 16% 300g 25g 10% 8% 2,500 800 25g 300mg 2,400mg 375g 30g New Label Nutrition Facts 8 servings per container Serving size 2/3 cup (55g) Amount per serving Calories Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Total Sugars 12g 230 % Daily Value* 10% 5% Includes 10g Added Sugars Protein 3g Vitamin D 2mcg Calcium 260mg Iron 8mg Potassium 235mg 0% 7% 13% 14% 20% 10% 20% 45% 6% The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.
Transcribed Image Text:Original Label Nutrition Facts Serving Size 2/3 cup (55g) Servings Per Container About 8 Amount Per Serving Calories 230 Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Sugars 1g Protein 3g Vitamin A Vitamin C Calcium Calories from Fat 72 % Daily Value* 12% 5% Total Fat Sat Fat Cholesterol Sodium Total Carbohydrate Dietary Fiber 20% Iron 45% *Percent Daily Values are based on a 2,000 calorie diet. Your daily value may be higher or lower depending on your calorie needs. Calories: 2,000 65g 20g Less than Less than Less than 300mg Less than 2,400mg 0% 7% 12% 16% 300g 25g 10% 8% 2,500 800 25g 300mg 2,400mg 375g 30g New Label Nutrition Facts 8 servings per container Serving size 2/3 cup (55g) Amount per serving Calories Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Total Sugars 12g 230 % Daily Value* 10% 5% Includes 10g Added Sugars Protein 3g Vitamin D 2mcg Calcium 260mg Iron 8mg Potassium 235mg 0% 7% 13% 14% 20% 10% 20% 45% 6% The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.
Original Label Nutrition Facts Serving Size 2/3 cup (55g) Servings Per Container About 8 Amount Per Serving Calories 230 Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Sugars 1g Protein 3g Vitamin A Vitamin C Calcium Calories from Fat 72 % Daily Value* 12% 5% Total Fat Sat Fat Cholesterol Sodium Total Carbohydrate Dietary Fiber 20% Iron 45% *Percent Daily Values are based on a 2,000 calorie diet. Your daily value may be higher or lower depending on your calorie needs. Calories: 2,000 65g 20g Less than Less than Less than 300mg Less than 2,400mg 0% 7% 12% 16% 300g 25g 10% 8% 2,500 800 25g 300mg 2,400mg 375g 30g New Label Nutrition Facts 8 servings per container Serving size 2/3 cup (55g) Amount per serving Calories Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Total Sugars 12g 230 % Daily Value* 10% 5% Includes 10g Added Sugars Protein 3g Vitamin D 2mcg Calcium 260mg Iron 8mg Potassium 235mg 0% 7% 13% 14% 20% 10% 20% 45% 6% The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.
Transcribed Image Text:Original Label Nutrition Facts Serving Size 2/3 cup (55g) Servings Per Container About 8 Amount Per Serving Calories 230 Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Sugars 1g Protein 3g Vitamin A Vitamin C Calcium Calories from Fat 72 % Daily Value* 12% 5% Total Fat Sat Fat Cholesterol Sodium Total Carbohydrate Dietary Fiber 20% Iron 45% *Percent Daily Values are based on a 2,000 calorie diet. Your daily value may be higher or lower depending on your calorie needs. Calories: 2,000 65g 20g Less than Less than Less than 300mg Less than 2,400mg 0% 7% 12% 16% 300g 25g 10% 8% 2,500 800 25g 300mg 2,400mg 375g 30g New Label Nutrition Facts 8 servings per container Serving size 2/3 cup (55g) Amount per serving Calories Total Fat 8g Saturated Fat 1g Trans Fat Og Cholesterol Omg Sodium 160mg Total Carbohydrate 37g Dietary Fiber 4g Total Sugars 12g 230 % Daily Value* 10% 5% Includes 10g Added Sugars Protein 3g Vitamin D 2mcg Calcium 260mg Iron 8mg Potassium 235mg 0% 7% 13% 14% 20% 10% 20% 45% 6% The % Daily Value (DV) tells you how much a nutrient in a serving of food contributes to a daily diet. 2,000 calories a day is used for general nutrition advice.
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