Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
Related questions
Question
Determine the effects of defensive behaviour on the employee and the organisation. Provide examples to support your answer.
Expert Solution
Step 1
Defensive behaviour in the organization will have effects on the productivity of work. Clashes or conflicts among employees in the organization will decrease work productivity and increase hatred in the heart of the employees. This thing is too much dangerous for the sound business environment in the organization. The company grows when each and every employee is putting his best efforts into achieving organizational goals but, conflicts lead to disturbing the work environment making it less productive.
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