Case Study - Steve Jobs (and Steve Wozniak). Steve Jobs (and his friend Steve Wozniak) were self-taught engineers who created one of the most popular, iconoclastic, technology brands, “Apple”, in a family garage. Jobs was not the first person to have an idea to create a user-friendly computer, and he was not the first person to come up with an idea about music players or smartphones, but he was the first person to implement them. Jobs spotted potential in ideas and then implemented them in ways that no one had ever dreamed of before. Apple products, whether they be a computer, laptop, iPod, iPhone, iTunes, or otherwise, are featured everywhere. The technological entrepreneurial efforts of Jobs and Wozniak were a stroke of pure genius. Together they revolutionized the way we view technology and the way we communicate with others. Not only are Apple products high quality technological items, but the company also has superior branding and a strong company image making them one of the most popular and easily recognizable brands in the world. A. Explain with examples five (5) skills requirement the entrepreneurs had before pursuing their entrepreneurial journey.

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
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3) Case Study - Steve Jobs (and Steve Wozniak). Steve Jobs (and his friend Steve Wozniak) were self-taught engineers who created one of the most popular, iconoclastic, technology brands, “Apple”, in a family garage. Jobs was not the first person to have an idea to create a user-friendly computer, and he was not the first person to come up with an idea about music players or smartphones, but he was the first person to implement them. Jobs spotted potential in ideas and then implemented them in ways that no one had ever dreamed of before. Apple products, whether they be a computer, laptop, iPod, iPhone, iTunes, or otherwise, are featured everywhere. The technological entrepreneurial efforts of Jobs and Wozniak were a stroke of pure genius. Together they revolutionized the way we view technology and the way we communicate with others. Not only are Apple products high quality technological items, but the company also has superior branding and a strong company image making them one of the most popular and easily recognizable brands in the world. A. Explain with examples five (5) skills requirement the entrepreneurs had before pursuing their entrepreneurial journey.
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