A major hardware store is looking to add new blog content. Which of the following would perform the poorest? Guide showing how to build a new master bathroom Checklist of what to replace in your house each winter Press release announcing new store hours A video unveiling the store's new Christmas collection A cybersecurity company wants to start a blog educating consumers about the dangers of cybercriminals. The blog will be written by a leading expert who used to work for the FBI. Which two elements of the UX honeycomb are explicitly covered in this blog? Valuable and credible Accessible and findable Usable and findable Credible and accessible

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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A major hardware store is looking to add new blog content. Which of the following would perform the poorest?
Guide showing how to build a new master bathroom
Checklist of what to replace in your house each winter
Press release announcing new store hours
A video unveiling the store's new Christmas collection
Transcribed Image Text:A major hardware store is looking to add new blog content. Which of the following would perform the poorest? Guide showing how to build a new master bathroom Checklist of what to replace in your house each winter Press release announcing new store hours A video unveiling the store's new Christmas collection
A cybersecurity company wants to start a blog educating consumers about the dangers of cybercriminals. The
blog will be written by a leading expert who used to work for the FBI. Which two elements of the UX
honeycomb are explicitly covered in this blog?
Valuable and credible
Accessible and findable
Usable and findable
Credible and accessible
Transcribed Image Text:A cybersecurity company wants to start a blog educating consumers about the dangers of cybercriminals. The blog will be written by a leading expert who used to work for the FBI. Which two elements of the UX honeycomb are explicitly covered in this blog? Valuable and credible Accessible and findable Usable and findable Credible and accessible
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