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2. What are the main factors influencing an organization's marketing environment? Using a framework of your choice, describe how trends in each of the main environments impacts on the current European market for airline flights. How could these insights into the marketing environment help to shape marketing strategy for Saudi Airline when developing this market?

2. What are the main factors influencing an organization's marketing environment? Using a framework of your choice, describe how trends in each of the main environments impacts on the current European market for airline flights. How could these insights into the marketing environment help to shape marketing strategy for Saudi Airline when developing this market?

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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what are the main factors influincing an organization's marketing environment? using a framework of ypurchoice describe how trends in each of the main environments impacts on the current european market for airline flight . how could these insights into the marketing environment help to shape marketing strategy for saudi airline when developing this market?

2. What are the main factors influencing an organization's marketing environment? Using a framework of your choice, describe how trends in each of the main environments impacts on the current European market for airline flights. How could these insights into the marketing environment help to shape marketing strategy for Saudi Airline when developing this market?
Transcribed Image Text:2. What are the main factors influencing an organization's marketing environment? Using a framework of your choice, describe how trends in each of the main environments impacts on the current European market for airline flights. How could these insights into the marketing environment help to shape marketing strategy for Saudi Airline when developing this market?
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