11-27 Relevant costs, contribution margin, product emphasis. The Beach Comber is a take-out food store at a popular beach resort. Sara Miller, owner of the Beach Comber, is deciding how much refrigerator space to devote to four different drinks. Pertinent data on these four drinks are as follows: Cola Lemonade Punch Natural Orange Juice Selling price per case $19.10 $20.25 $27.10 $39.50 $14.40 $15.90 $21.50 $29.80 Variable cost per case Cases sold per foot of shelf space per day 10 24 25 22 Miller has a maximum front shelf space of 12 feet to devote to the four drinks. She wants a minimum of 1 foot and a maximum of 6 feet of front shelf space for each drink. 1. Calculate the contribution margin per case of each type of drink. 2. A coworker of Miller's recommends that she maximize the shelf space devoted to those drinks with the highest contribution margin per case. Do you agree with this recommendation? Explain briefly. 3. What shelf-space allocation for the four drinks would you recommend for the Beach Comber? Show your calculations. una

FINANCIAL ACCOUNTING
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Chapter1: Financial Statements And Business Decisions
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calculations.
11-27 Relevant costs, contribution margin, product emphasis. The Beach Comber is a take-out food
store at a popular beach resort. Sara Miller, owner of the Beach Comber, is deciding how much refrigerator
space to devote to four different drinks. Pertinent data on these four drinks are as follows:
special
4. What other factors should Best Trim consider when making its decision?
special
d that
of S20
bluod2 na
Natural Orange Juice
$39.50
Punch
Cola
Lemonade
pacity
efit of
$20.25
$27.10
$19.10
$29.80
Selling price per case
$15.90
$21.50
your
$14.40
22
25
Variable cost per case
24
10
Cases sold per foot of shelf space per day
Miller has a maximum front shelf space of 12 feet to devote to the four drinks. She wants a minimum of 1 foot
and a maximum of 6 feet of front shelf space for each drink.
mo-
lular
cted
Required
1. Calculate the contribution margin per case of each type of drink.
2. A coworker of Miller's recommends that she maximize the shelf space devoted to those drinks with the
highest contribution margin per case. Do you agree with this recommendation? Explain briefly.
3. What shelf-space allocation for the four drinks would you recommend for the Beach Comber? Show
your calculations.
11-28 Selection of most profitable product. Body Image, Inc., produces two basic types of weight-lifting
equipment, Model 9 and Model 14. Pertinent data are as follows:
Transcribed Image Text:calculations. 11-27 Relevant costs, contribution margin, product emphasis. The Beach Comber is a take-out food store at a popular beach resort. Sara Miller, owner of the Beach Comber, is deciding how much refrigerator space to devote to four different drinks. Pertinent data on these four drinks are as follows: special 4. What other factors should Best Trim consider when making its decision? special d that of S20 bluod2 na Natural Orange Juice $39.50 Punch Cola Lemonade pacity efit of $20.25 $27.10 $19.10 $29.80 Selling price per case $15.90 $21.50 your $14.40 22 25 Variable cost per case 24 10 Cases sold per foot of shelf space per day Miller has a maximum front shelf space of 12 feet to devote to the four drinks. She wants a minimum of 1 foot and a maximum of 6 feet of front shelf space for each drink. mo- lular cted Required 1. Calculate the contribution margin per case of each type of drink. 2. A coworker of Miller's recommends that she maximize the shelf space devoted to those drinks with the highest contribution margin per case. Do you agree with this recommendation? Explain briefly. 3. What shelf-space allocation for the four drinks would you recommend for the Beach Comber? Show your calculations. 11-28 Selection of most profitable product. Body Image, Inc., produces two basic types of weight-lifting equipment, Model 9 and Model 14. Pertinent data are as follows:
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