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1 Strategic Plan for Success as a New Starbucks District Manager Tiffany Twyman The University of Arizona Global Campus MGT330 Michael Williams November 25, 2023

2 Introduction As a new Starbucks District manager, it is essential to establish a solid foundation and develop a comprehensive plan to drive growth, enhance operational efficiency, and ensure consistent high quality customer experiences across the district. This five-page plan outlines key strategies and initiatives to successfully navigate the role and achieve organizational objectives. Job design Investing in your team development is crucial for long-term success. implants comprehensive training programs that focus on product knowledge, customer service, And Leadership skills, it fosters a positive and inclusive culture that values teamwork, collaboration, and recognition of outstanding performance which provides ongoing development opportunities and mentorship to help your employees grow both personally and professionally. As a district manager, I will oversee multiple stores. I will work with human resources to make sure the companies’ goals are met. The district manager will work closely with the store managers to make sure the stores operate and run smoothly. Hiring plan The managers will hire people who have exceptional experience and leadership skills, while also having great customer service skills. Standardize operating procedures across all

3 stores within the distance to ensure consistency and efficacy and regularly review and optimize processes to streamline operations, reduce cost, and improve productivity. Managers will also monitor key performance indicators such as customer wait times, order accuracy, and store cleanliness to identify areas for improvement. Store managers will implement technology solutions, such as mobile ordering and payment systems, to enhance operational efficiency. Training plan The training plan for a Starbucks employee consists of online and hands on in store training. This all includes videos and any other training that helps identify customer interaction, how to make the drinks and store responsibilities. The new trainees are called “baristas” which means a person who serves different types of coffee. The trainers are usually very experienced managers or team leaders who know the job well and perform it well. They will supervise the barista and evaluate them and guide them in the way they need to go for the operation of the company to run smoothly. They record their sessions so they can reference them in the future and change or correct things if need be. Management plan Develop a strong local marketing strategy to increase brand awareness and drive customer traffic. Leverage digital marketing platforms, social media, and local Partnerships to reach your target audience effectively. engage with the local community by supporting local events, charities, and interactives. build relationships with neighboring businesses to cross

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4 promote and attract new customers, and actively participate in community outreach programs to establish Starbucks as a socially responsible brand. Meet with corporate and human resources to develop plans together to better the organization. . Conclusion This 5-page plan provides a framework for success as a new Starbucks District manager by understanding the, building a high performing team, enhancing operational efficiency, driving customer engagement, and prioritizing Community involvement, you will be well equipped to lead the district to new heights. Regularly reassesses and adapt these plans to ensure continued success and growth. References Baack, D., Reilly, M., & Minnick, C. (2014). The five functions of effective management (2nd ed.). Bridgepoint Education. Bennett, Oliver. “Starbucks Training Program: Enhancing the Customer Experience One Barista at a Time.” Starbucks partners hub , 05 August 2023, https://starbuckspartnershub.com/starbucks-training-program/ Gregory, Lawrence. “Starbucks Operations Management, 10 Decision Areas & Productivity” panmore.com, 20 October 2023, https://panmore.com/starbucks-coffee-operations-management- 10-decisions-areas-productivity

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