The Essential Role of Communication in Organizations

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Northeastern University *

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6210

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Communications

Date

Feb 20, 2024

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docx

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5

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1 The Essential Role of Communication in Organizations The Essential Role of Communication in Organizations
2 The Essential Role of Communication in Organizations Abstract Effective communication is not just about exchanging information; it is a fundamental aspect that cultivates understanding, strengthens relationships, improves teamwork, and builds trust within an organization. This paper discusses the critical role of communication in organizational success, drawing insights from PMI's Pulse of the Profession In-Depth Report: The Essential Role of Communications. The focus is on comparing the communication practices of high- performing organizations with those struggling in this regard. Through personal experience working in a school district, the paper highlights the impact of poor communication on project outcomes and recommends strategies for organizations to adopt, such as closing the communications gap around business benefits and implementing standardized project communication practices effectively. Introduction Effective communication goes beyond exchanging information; it is a multilayered tool that influences an organization's success. This paper centers on the essential role of communication in the success of high-performing organizations, drawing from the PMI report's findings. The objective is to assess whether an organization is a high performer in terms of communication or if it deals with communication challenges. The paper includes a reflection on personal experience within a school district that struggled with communication, affecting its overall performance. Importance of Communication in High-Performing Organizations High-performing organizations consistently achieve remarkable results from aligned strategies, structures, and processes. The synergy created by effective communication within these
3 The Essential Role of Communication in Organizations organizations ensures that every member understands the primary goals and their roles in achieving them. This alignment fosters a collaborative environment where teams can work together towards shared objectives (Rączka,2015). The emphasis on communication is not minor; it is a deliberate strategy contributing to the organization's resilience and adaptability in dynamic business environments. According to the PMI report (2017), organizations that prioritize and effectively execute communication strategies have an 80% likelihood of success in meeting their project goals, emphasizing the pivotal role communication plays in organizational success (PMI, 2017). My Personal Experience The past organization discussed a school district that faced communication challenges and was positioned in the bottom 50% for underperformance. The detrimental impact of poor communication was evident in the organization's struggle to achieve its goals and the subsequent placement in the lower performance rankings. High administration turnover further intensified communication issues, contributing to uncertainty and instability within the organization. The lack of consistent leadership and cohesive communication hindered the school district's ability to create a positive and effective working environment. This case study is a real-world example of how communication breakdowns can have tangible consequences for an organization’s success. Introducing a restorative justice project with a noble vision but lacking effective communication exemplifies the critical role of communication in project success. Recommendations Closing the communication gap around business benefits is essential for organizations seeking transformation into high-performing teams. This involves clearly articulating the concrete
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4 The Essential Role of Communication in Organizations advantages of effective communication, emphasizing how it contributes to the organization's overall success. Acknowledging the value of project management and communications is crucial (PMI, 2019). This recognition highlights the importance of incorporating communication strategies into project management methodologies. Additionally, standardized project communication practices ensure consistency and clarity in conveying information. Standardized practices create a framework that facilitates understanding, reduces vagueness, and establishes a common language for communication within the organization (PMI, 2019). Clearly defining project goals and individual/team responsibilities is a foundational step in effective communication (Sivasankari, 2010). A lack of clarity in these aspects can lead to confusion and hinder progress (Lencioni, 2002). Establishing formal communication plans to document what, who, how, and when the information will be disseminated provides a structured approach (Waal, 2006). This approach helps track performance requirements, activities, schedules, and issues. The emphasis on a communication strategy becomes crucial in achieving project success. Conclusion In conclusion, this paper emphasizes the critical nature of communication in organizational success. Drawing on personal experience within a struggling school district, it recommends strategies to bridge communication gaps and highlights the significance of standardized project communication practices. The goal is to provide actionable insights for organizations to enhance their communication strategies and, consequently, their overall performance. Effective communication is not merely an aspect of organizational functioning but a catalyst for success, fostering understanding, collaboration, and trust among stakeholders.
5 The Essential Role of Communication in Organizations References Lencioni, P. (2002). The Five Dysfunctions of a Team . Random House, Inc. Monkhouse, P. (2015). My project is failing, it is not my fault . Www.pmi.org. https://www.pmi.org/learning/library/communication-method-content-in-project-9937 PMI. (2019). The Essential Role of Communications | Project Management Institute . Pmi.org. https://www.pmi.org/learning/thought-leadership/pulse/essential-role-communications Project Management Institute. (2017). Success Rates Rise 2017 9th Global Project Management Survey . https://www.pmi.org/-/media/pmi/documents/public/pdf/learning/thought-leadership/pulse/pulse- of-the-profession-2017.pdf Project Management Institute Project Management Institute. (2021). A Guide to the Project Management Body of Knowledge (PMBOK® Guide) – Seventh Edition and The Standard for Project Management (ARABIC) . Project Management Institute. Rączka, M. (2015). Do your projects fail?: Don’t change the methodology or people. Change the system! Project Management Institute. https://www.pmi.org/learning/library/system-of-work- influences-project-management-9868 Sivasankari, R. (2010). Art of communication in project management . Pmi.org. https://www.pmi.org/learning/library/effective-communication-better-project-management-6480 Waal, A. A. de. (2006). The Characteristics of a High-Performance Organisation . Papers.ssrn.com. https://ssrn.com/abstract=931873