Portfolio of Communication-1

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Western Governors University *

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C204

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Communications

Date

Feb 20, 2024

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Running Head: Portfolio of Communication Portfolio of Communication Sylvester Ali White Western Governors University

Running Head: Portfolio of Communication Portfolio of Communication A. Email Subject: Launching Kamelon, a new product offering Dear Team, As we all know, we recently merged with a different company in our line of business. The company has an existing Kamelon product that will be incorporated into the current product offerings. We intend to launch it in the coming weeks. However, the product is characterized by certain advantages and disadvantages. One of the advantages of the product is that it has a high success rate. 90% of the customers that use the product provide a positive review. In addition, Kamelon has a well-established customer base. There is a high number of customers who prefer the product due to its positive results. There are, however, certain disadvantages to Kamelon. One of the disadvantages is that several dissatisfied customers exist. The unhappy customers make it challenging to target other customers adequately. The customers are most likely to result in the negative reception of the product in the market. The second disadvantage is that the current products must be more adequate to meet customers' demands. Concerning the disadvantages, we must implement working strategies as a team. The first strategy is using positive testimonials to create credibility with current and potential customers. The social media management team will implement this strategy. The second strategy is ensuring an adequate supply of Kamelon to meet the high demand. Our company’s manufacturing capacity and the partnership with Synesthor will increase the supply of our new product to the customers. We are confident that we will successfully launch the product to our customers with our capacity. Thank you for your hard work and commitment, and we are convinced that we will make Kamelon a successful product in the market.

Running Head: Portfolio of Communication Best regards, Manager B. Subject: The launch of Kamelon Dear Company Stakeholders, I hope this email finds you well. I am pleased to inform you that we recently acquired a new company with a good-performing product. We intend to launch the product in a few weeks and increase the number of products available for the customers. As a company, we have succeeded in manufacturing quality products and are confident in our ability to make the new product successful. The product will have an impact on the organization and its finances. Kamelon is bound to affect normal manufacturing operations as there is a need to adjust to meet customers' demands. The focus will be on changing the current manufacturing operations. The product will also have a financial impact. Additional costs will be incurred to handle the manufacturing process. However, we are confident that additional revenue will be generated from the product's sale. We look forward to your participation and support as we launch Kamelon. Best Regards, Manager.

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Running Head: Portfolio of Communication C. Blog Post Unveiling Kamelon Exciting news for our customers. We are launching a groundbreaking product for your weight loss needs. With the recent product acquisition, you are prepared to experience positive results in your weight loss journey. What is Kamelon? Kamelon is a weight loss product characterized by a high success rate in weight loss. The product has been tested and established as a comprehensive product designed to make your weight loss journey personalized and productive. Made from organic products and designed for all body types, Kamelon is here to change how we approach weight loss. How effective is Kamelon? Kamelon has proved effective in a world with limited practical products for weight loss. The product is not only focused on losing weight like other comparable products; it is designed in such a way that it results in healthier lifestyles. We are pleased to present a product that will make you confident in addressing some of the typical weight loss challenges resulting in emotional and mental growth. What makes this product unique from other products in the market? Here are some of the product’s unique features:  Sustained boost of energy- Kamelon provides a sustained and natural energy boost that will keep you energized throughout your weight loss journey  Mood enhancement- Our new product goes beyond physical changes as it contributes to a positive mindset

Running Head: Portfolio of Communication  Adaptation- Kameron adapts to the unique body needs, providing a unique weight loss experience. Save the date for the product launch. Our launch event intends to provide exclusive insights into how Kamelon is the key to improving your weight loss journey. D. Persuasive Letter Company Address City, State, and zip code Email January 15, 2024 Synesthor Company Address City, state, Zip code Subject: Manufacture of Kamelon Pill Casing Dear Fatima Sousa, I hope this letter finds you in good health. I am writing to you on behalf of my company regarding manufacturing Kamelon pill casing. We have recently acquired the product and intend to continue its manufacture to meet the high demand. We appreciate your company’s effort in ensuring its success, and there is no doubt that the increased preference for the product has resulted from your commitment and hard work. We intend to increase Kamelon’s manufacturing, but we have a challenge meeting the production needs. There is a high demand for the product, making it complicated to ensure all customers are satisfied. We intend to increase Kamelon’s manufacturing rate and provide in-rime

Running Head: Portfolio of Communication delivery to meet the high demand. We humbly request your involvement in this strategy by increasing the number of pill casings you manufacture. By coordinating our manufacturing efforts, we can generate additional revenue, meet customer demands, and improve our competitive advantage. By meeting the production needs, we are confident you will benefit from our working relationship in the short and long run. I assure you an increase in profits when we meet the high production needs. I look forward to discussing the manufacturing collaboration issue in person and am optimistic that our collaboration will result in positive results for your company. Thank you for your time, and I look forward to a productive partnership. Sincerely, Manager. E. Public Response Complaints about Kamelon weight loss product Dear Esteemed Customers, Thank you for your continued support over the years. We appreciate your feedback on our products, as it provides an opportunity for constant improvement. Recently, we acquired Kamelon, a weight loss product, and therefore, we would like to address the concerns raised. One of our customers asked about the product's effectiveness in weight loss. We understand that weight loss is a complicated journey, and with the proper support, results will be realized. We are sorry to hear that one of our esteemed customers has not achieved the expected results after using our product.

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Running Head: Portfolio of Communication To address the issue, it is essential to note that for Kamelon to provide the right results, all instructions must be followed. 90% of our customers who have followed the step-by-step procedure of using Kamelon have benefited from massive weight loss. In addition, many of our customers have been satisfied by the long-term effects of our product. However, we acknowledge that the successful functioning of Kamelon depends on individual factors, including dietary habits, metabolism, and lifestyle. However, our team is committed to helping you make the most of our product and achieve the right results. Our dedicated team would like to connect directly with any customer with questions about the product, address their situations, and provide the required assistance. We value your feedback and thank you for bringing the issue to our attention. Private Message Dear Customer, We have received your complaints about Kamelon and apologize for your experience. Kamelon was designed to help lose weight while allowing our customers to lead healthy lives. However, it is essential to note that the product's effectiveness depends on carefully considering the instructions. In addition, the product's effectiveness could be affected by individual characteristics. In line with your experience, we would like to provide a personalized experience through our quality assurance team. We want to offer you a free consultation with our qualified health experts, who will provide the proper guidance on using the product. Thank you for raising your concerns. Best Regards, Manager. F.

Running Head: Portfolio of Communication Stakeholder communication is vital in handling the potential biases that arise with the launching and adoption of Kamelon. Managing the potential biases can be done by the adoption of culturally competent strategies. One of the strategies is training employees on cultural competence. The training process is effective by adopting a training program focusing on cultural diversity and raising awareness about handling customers from different cultures (Chaipunyathat & Bhumpenpein, 2022). The focus must be on creating an internal culture that values inclusion and promotes cross-cultural collaborations. The outcome of the strategy is improved productivity of employee-customer interaction for an increased sale of company products. The second strategy is ensuring that communication about the company's products is available in different languages. Communicating in different languages makes it possible to reach a broader audience and address some of the existing stakeholder challenges (Aakhus & Bzdak, 2015). G. Some of the common intercultural differences are stereotyping and ethnocentrism. Companies must handle these differences to ensure the productivity of production and marketing efforts. One of the strategies to handle the differences is the creation of diverse teams. Diverse teams in an organization are essential in that they allow the capitalization of different perspectives (Murphy, 2014). Ethnocentrism is mitigated, and creativity is ensured in an organizational setting. The second strategy is individualized assessment. Individualized assessment is vital in the handling of any existing stereotypes. The strategy effectively ensures employees' productivity as unique contributions and qualities are improved. References

Running Head: Portfolio of Communication Aakhus, M., & Bzdak, M. (2015). Stakeholder engagement as communication design practice. Journal of Public Affairs, 15(2), 188-200. Chaipunyathat, A., & Bhumpenpein, N. (2022). Communication, culture, competency, and stakeholders contribute to requirement elicitation effectiveness—International Journal of Electrical & Computer Engineering (2088-8708), 12(6). Murphy, M. E. (2014). Implementing innovation: a stakeholder competency-based approach for BIM. Construction innovation, 14(4), 433–452.

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Portfolio of Communication-1

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