The power of social media
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University of Notre Dame *
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6303
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Communications
Date
Nov 24, 2024
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docx
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8
Uploaded by nkimanzi89
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The power of social media
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The power of social media
In the present era of technology, the effect of social media goes beyond its original
purpose of connecting people. It now plays a significant role in defining individual identities and
affecting society. Instagram, Twitter, Facebook, and TikTok are social media platforms that
function as virtual environments where millions of individuals communicate and exchange
experiences. The digital sphere facilitates interactions beyond geographical borders and allows
people to express themselves, share ideas, and showcase their identities. However, hidden inside
this web of connections are deep intricacies that mold individual identities, sway actions, and
have diverse societal effects.
Social media platforms have become essential to contemporary communication, giving
users a virtual platform for self-expression and experience sharing. This means of expression
does, however, provide a unique set of difficulties and demands. Presenting oneself genuinely
while adhering to the accepted conventions of the online community is a continual challenge for
users. This contradiction often causes people to deliberately choose material to project an
idealized image of themselves, curating a polished and frequently inflated picture of their life
(Oncioiu et al., 2021). They unintentionally stray from their true selves in the process, which
makes the difference between the actual world and the one they portray online rather noticeable.
The fundamental predicament surrounding social media pertains to the perpetual struggle
between preserving one's genuine identity and establishing an appealing virtual persona.
Individuals are compelled to selectively highlight the favorable facets of their lives, deliberately
omitting their shortcomings and hardships. Through the deliberate concealment of the intricacies
and challenges that comprise everyday existence, this discerning sharing generates an alternative
reality. Consequently, this façade obscures the differentiation between artistry and genuineness,
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thereby perpetuating a predicament concerning one's identity. Users discover themselves
entangled in a complex network of competing identities as they attempt to reconcile the desire
for genuine self-expression with the urge to conform. Identity uncertainty and dissonance may
result from the profound psychological consequences of this struggle between one's idealized
online persona and true self (
Thirumaran et al., 2021)
. A general sense of discontent is further
intensified by the disparity between the depicted image and the actual state of affairs, resulting in
emotions of insufficiency. The immense societal expectation to conform to social media
standards significantly strains individuals' mental well-being. It fosters an environment where
genuine self-expression and authenticity are frequently undermined for fear of criticism.
The integration of smartphones and the Internet has revolutionized human interaction
through constant connectivity and swift information retrieval. People can now remain informed
and communicate over great distances due to the notable improvements in ease and connection
brought about by this digital transformation. However, worries about addiction have been
highlighted by the increased reliance on digital links, especially among younger people. An
increased feeling of dependence on digital platforms has resulted from the attraction of
continuous contact and participation in online activities, raising the possibility of problems with
overuse and addiction (
Diffley & McCole, 2019)
. The disruptive effects of the COVID-19
pandemic on in-person relationships highlighted the critical role that social media plays in
sustaining communication and facilitating a range of activities, including distance learning. Strict
limitations on in-person contact to stop the virus's transmission made social media an essential
tool for individuals to communicate, exchange knowledge, and pursue educational goals. In a
global crisis, it became indispensable for preserving social links, holding virtual meetings, and
guaranteeing the continuation of academic pursuits. This time frame highlighted the importance
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