Tesla Case Study

pdf

School

Humber College *

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103

Subject

Business

Date

Apr 3, 2024

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pdf

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Uploaded by CountFangGoldfish20

Case: Tesla Case Study Date: March 06, 2024 Name: Rohit Singh 1) Primary management query (problem to be resolved) ● In what ways can the business efficiently oversee its supply chain to guarantee prompt product delivery and minimise manufacturing expenses? ● What tactics should be used in the very competitive electric car business to stay ahead of the curve and hold onto market share? ● In what ways can the company improve its financial performance and achieve sustained profitability? ● What steps have to be implemented to enhance client contentment and tackle any concerns about the calibre or consistency of the enterprise's merchandise? 2) A qualitative and quantitative analysis of the circumstances Advantages include a strong brand reputation, cutting-edge technology, and rising interest in electric cars. ● Weaknesses: Financial performance, production difficulties, and competition from well-established automakers. ● Opportunities: Possibility of supply chain optimisation, growing market for electric cars. Risks include fierce rivalry, erratic petrol prices, cost control, and operational effectiveness. 3) Alternatives (differing approaches to address the management query) ● Optimise the assembly process and use lean manufacturing concepts to boost production capacity and efficiency. ● Fortify alliances with well-known manufacturers to take advantage of their assets and knowledge in the creation of electric vehicles. ● Make research and development investments to improve battery technology and extend the driving range of Tesla automobiles. Increase the range of products to include more reasonably priced electric car models that are aimed at a wider range of customers. 4) Decision Criteria (should be utilised in order to assess the options and suggest one) Criteria Weightage (%) Alternative A Alternative B Alternative C Production Efficiency 45% 85% 75% 90% Strategic Partnerships 35% 65% 95% 70% Technological Innovation 35% 75% 85% 60% 5) What is the preferred alternative and why? Alternative C is suggested based on the alternatives' evaluation because of its noteworthy technical innovation, solid strategic alliances, and high production efficiency. 6) Action plan (to put the suggested option into action) ● To guarantee a streamlined supply chain, form strategic alliances with significant manufacturers and suppliers. ● Make research & development investments to boost technical innovation and expand product offers. ● Apply lean manufacturing concepts to maximise production effectiveness and minimise expenses. ● Create a thorough sales and marketing plan to boost market share and stimulate product demand.

Class note: From the class discussion I learnt a lot about Tesla and Elon Musk which are as follow: 1. I learnt that Tesla is unable to produce the cars according to demand because they have low production capacity. 2. Not only Tesla but other companies such as Space X, Pay-pal and space Transportation are also owned by the Elon Musk. 3. In discussion we also discussed about behaviour of Elon Musk towards his employees. 4. During the discussion we also discussed about the techniques used by Tesla to become successful. 5. During Discussion we also talked about that who will want to buy Tesla in future and got lots of positive and negative reviews about Tesla. 6. I also came to know about that how Tesla faced lots of challenges to become successful.

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