L2.edited

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School

Kenyatta University *

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Course

401

Subject

Business

Date

Nov 24, 2024

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docx

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3

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1 L2_Decision Making Student's Name Professor's Name Institutional Affiliation Due Date
2 Within the last two months, I acquired a new laptop, which was done with a combination of controlled and open-ended techniques. Initially, the limited problem-solving approach was used when I realized that my first laptop had become slow and outdated. The third stage involved choosing characteristics like processing speed, internal memory, and battery power that would be crucial for my needs. In the limited problem-solving location, I utilized my past knowledge of technology, read online reviews, and asked for peer suggestions (Brem et al., 2019, p. 350). It helped me eliminate many possibilities in choosing the best brands and models quickly (). Nevertheless, the decision-making moved on to problem-solving because several attractive choices appeared equally acceptable ( Thomann et al. 2019, p.40) . To take it further into the extended problem-solving process, I resorted to using peer-reviewed sources that would enable me to comprehend how the short-listed models performed for an extended period were durable and satisfied their users (Brem et al., 2019, p. 350). Consumer behavior and technology adoption academic studies were instrumental as these gave me insights into how some of the psychological factors influenced my decisions () According to the article (The Impact of Consumer Reviews on E-Commerce), a peer-reviewed study highlighted the enormous influence of online reviews on consumers’ purchasing decisions. Another research paper, "Understanding Consumer Decision Making: Personal Values as an Extended Problem Solving Process for the “Means–End Approach to Marketing and Advertising Strategy.” Using an extended problem-solving approach, I thought about my decision's short and long-run impact ( Thomann et al. 2019, p.40) . Finally, I settled on a laptop that satisfied my immediate needs while still being relevant in the future, considering the immediate-term and extended problem-solving procedures to make an enlightened choice.
3 References Brem, A., Bilgram, V., & Marchuk, A. (2019). How crowdfunding platforms change the nature of user innovation–from problem-solving to entrepreneurship. Technological Forecasting and Social Change , 144 , 348-360. http://web.2ver.com/HOME/data/download/soitmc/summer_Brem3.pdf Google. (n.d.). L2_Decision making_bb(3) - copy . Google Slides. https://docs.google.com/presentation/d/1SUvMZD4C- zpTRSISVIbCCpWIM7Ud0VPv3UfPVrhSNio/edit#slide=id.p3 Thomann, E., Trein, P., & Maggetti, M. (2019). What's the problem? Multilevel governance and problem solving. European Policy Analysis , 5 (1), 37-57. https://ore.exeter.ac.uk/repository/bitstream/handle/10871/36912/Thomann%20Trein%20Maggetti %202019_accepted%20version.pdf?sequence=1
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