Essentials of Business Communication (MindTap Course List)
Essentials of Business Communication (MindTap Course List)
11th Edition
ISBN: 9781337386494
Author: Mary Ellen Guffey, Dana Loewy
Publisher: Cengage Learning
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Chapter 8, Problem 15CT
Summary Introduction

To determine: Whether it is ethical for a business to resort to extreme means to drive sales.

Introduction:

Barabas, a clothing company based in Los Angeles used the name of Mexican drug kingpin Joaquin "El Chapo' Guzman to boost its business and as a result, received backlash from the public. The tagline at the company website said, "EL CHAPO GUZMAN WEARING BARABAS SHIRT!”

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Note: In chapter 9, section 9.4 of the Stevenson text, the costs of quality are covered; chapter 9 Stevenson lecture power point slide 7 touches upon this topic; see lecture video, 3.55 mins to 4.54 mins.   2) The production process at Hansa Ceylon Coffee fills boxes with dark arabica coffee. The data for the fill weight (in ounces) of eight samples are presented below. A sample size of six was used. The firm’s operations analyst wants to construct X-bar and R-charts to monitor the filling process.   Sample Sample Mean Sample Range 1 15.80 0.42 2 16.10 0.38 3 16.02 0.08 4 15.95 0.15 5 16.12 0.42 6 16.18 0.23 7 15.87 0.36 8 16.20 0.40   a) Calculate the upper and lower control limits for the X-bar chart. b) Calculate the upper and lower control limits for the R chart. c) Is the process under control? Why or why not?   Note: In chapter 10, section 10.3 of the Stevenson text, control charts for variables are…
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