The way how the number and sizes of buyer affect B 2 B marketers and why buyer-seller relationship very important in B 2 B marketing. B 2 B refers to the process of selling goods and service to the other business rather than to public. It is also known as business to business marketing or industrial marketing.

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Chapter 7, Problem 3ALR

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To discuss: The way how the number and sizes of buyer affect B 2 B marketers and why buyer-seller relationship very important in B 2 B marketing.

B 2 B refers to the process of selling goods and service to the other business rather than to public. It is also known as business to business marketing or industrial marketing.

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