MARKETING - W/MINDTAP
MARKETING - W/MINDTAP
20th Edition
ISBN: 9780357582770
Author: Pride
Publisher: CENGAGE L
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Chapter 4, Problem 12DRQ
Summary Introduction

To discuss: The way people with varied personal values works together in an organization to make ethical decisions.

The process of evaluating and selecting among the alternatives in a constant manner with the ethical principles is known as ethical decision making.

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