Practical Operations Management
2nd Edition
ISBN: 9781939297136
Author: Simpson
Publisher: HERCHER PUBLISHING,INCORPORATED
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Chapter 2, Problem 11P
Summary Introduction
Interpretation:Differentiate between order qualifiers and order winners as perceived by the customer while purchasing a product/service.
Concept Introduction: Every product/service has many inherent features/characteristics. These can be classified into two categories from the marketing aspect. One category includes such characteristics as act as order qualifiers while the other category belongs to the order winner characteristics.
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Operations Management
Chapter 2 Solutions
Practical Operations Management
Ch. 2 - Prob. 1DQCh. 2 - Prob. 2DQCh. 2 - Prob. 3DQCh. 2 - Prob. 4DQCh. 2 - Prob. 5DQCh. 2 - Prob. 1PCh. 2 - Prob. 2PCh. 2 - Prob. 3PCh. 2 - Prob. 4PCh. 2 - Prob. 5P
Ch. 2 - Prob. 6PCh. 2 - Prob. 7PCh. 2 - Prob. 8PCh. 2 - Prob. 9PCh. 2 - Prob. 10PCh. 2 - Prob. 11PCh. 2 - Prob. 12PCh. 2 - Prob. 13PCh. 2 - Prob. 14PCh. 2 - Prob. 15PCh. 2 - Prob. 16PCh. 2 - Prob. 17PCh. 2 - Prob. 18PCh. 2 - Prob. 19PCh. 2 - Prob. 20PCh. 2 - Prob. 21PCh. 2 - Prob. 22PCh. 2 - Prob. 23PCh. 2 - Prob. 1.1QCh. 2 - Prob. 1.2QCh. 2 - Prob. 1.3QCh. 2 - Prob. 2.1QCh. 2 - Prob. 2.2QCh. 2 - Prob. 2.3QCh. 2 - Prob. 3.1QCh. 2 - Prob. 3.2QCh. 2 - Prob. 3.3QCh. 2 - Prob. 3.4Q
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