Management (14th Edition)
Management (14th Edition)
14th Edition
ISBN: 9780134527604
Author: Stephen P. Robbins, Mary A. Coulter
Publisher: PEARSON
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Chapter 18, Problem 13DQ

Why is it important for Chipotle to revise the company’s food-handling standards?

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Your parents own a Dairy Farm in your Village near Kasur (53 KM). Your father has a desire to make the fresh, pure Buffalo milk to the consumers directly so that the negativities associated with the middle men (Wholesale buyers, Shopkeepers and delivery men) may be avoided. You have been made responsible by your parents to develop a system of delivery of the fresh milk at the doorsteps of consumers. Some factors to be considered are given below: • There is no Brand Name of the Milk as yet. • Cattle used for milking is fed on pure, organic feed. No Chemicals, Hormones or artificial feed is used. • Total production of the Farm is 1000 Liters • Nestle is paying PRs 45/- per Liters to the farmers and your parents have priced their raw Milk at PRs 50/- per Liters • Your estimate is that the milk will cost you at PRs 70/- per Liters o Cost of Bottle = PRs 7/- o Brand Name and instruction stickers PRs 3/- per one Liters bottle o Transportation PRs 3/ Liters o Chilling/refrigeration Cost PRs…

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Management (14th Edition)

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