Marketing: An Introduction (12th Edition)
12th Edition
ISBN: 9780133451276
Author: Gary Armstrong, Philip Kotler
Publisher: PEARSON
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Chapter 13, Problem 13.7CTE
Summary Introduction
To determine: The information on the sales assessment test, the characteristics, and the traits that are often assessed.
Sales assessments test:
Sales assessments test measure mental ability and personality dimension as they relate to sales abilities. Sales assessment makes it easier to hire good sales people and it does it with a high degree of accuracy.
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Chapter 13 Solutions
Marketing: An Introduction (12th Edition)
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