EBK MARKETING
EBK MARKETING
10th Edition
ISBN: 9780135199992
Author: Stuart
Publisher: YUZU
Question
Book Icon
Chapter 12, Problem 7QA
Summary Introduction

To explain: The difference between the assortment of merchandise one would typically find in specialty stores, convenience stores, discount stores and resale stores.

Introduction: Retail stores are owned by retailers which are one stop shop for customers through which retailers sell the goods to the end consumers after purchasing from the manufacturer or wholesaler. Different retail stores sell different types of merchandise.

Blurred answer
Students have asked these similar questions
Go to the following link: Forbes TOP companies with the Best CSR reputations. https://www.forbes.com/sites/vickyvalet/2018/10/11/the-worlds-most-reputable-companies-for-corporate-responsibility-2018/#480e6d813371 Be prepare to share your findings in class. Please write your answers in complete sentences. Choose an organization with best CSR Visit the organizations website and copy link to their website below   Does the company have a societal marketing orientation, or is it a company that is known solely for their corporate giving? Explain.   How is this company practicing CSR? Provide examples     Discuss how customers would know this company is a socially responsible company by looking at their website. Please provide examples of your findings below.
1. Explain the role of social media in communication?  2. What are the three types of communication thru social media? 3. Provide a picture demonstrating one type of social media communication for an organization of your choice
Find a commercial of your choice on YouTube. www.youtube.com (Make sure it is appropriate). Tell me about the target market of your organizations marketing mix. Copy the video link here:   Who is the organization?     What is the product or service?   Who is the specific demographic for your target market? List all and give me a brief explanation how you came to your conclusion.   Example: Teens? Generation x? Y? Baby boomers? Who?   Are there any social factors that influence the specific market?   Are there any ethnic factors?   Are there any economic factors?   Are there any political and legal factors?   Example: FDA regulations?
Knowledge Booster
Background pattern image
Similar questions
SEE MORE QUESTIONS
Recommended textbooks for you
  • Text book image
    Marketing
    Marketing
    ISBN:9780357033791
    Author:Pride, William M
    Publisher:South Western Educational Publishing
    Text book image
    Contemporary Marketing
    Marketing
    ISBN:9780357033777
    Author:Louis E. Boone, David L. Kurtz
    Publisher:Cengage Learning
    Text book image
    Purchasing and Supply Chain Management
    Operations Management
    ISBN:9781285869681
    Author:Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
    Publisher:Cengage Learning
Text book image
Marketing
Marketing
ISBN:9780357033791
Author:Pride, William M
Publisher:South Western Educational Publishing
Text book image
Contemporary Marketing
Marketing
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Cengage Learning
Text book image
Purchasing and Supply Chain Management
Operations Management
ISBN:9781285869681
Author:Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
Publisher:Cengage Learning