Foundations of Business (Standalone Book) (MindTap Course List)
Foundations of Business (Standalone Book) (MindTap Course List)
5th Edition
ISBN: 9781305511064
Author: William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher: Cengage Learning
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Chapter 11.6, Problem 1CC
Summary Introduction

To determine: The environmental forces that affect a firm’s marketing decisions and activities.

Introduction: The marketing decisions should be perfectly fine as be taken at ideal time. The marketers should deal with every one of the kinds of marketing choices by considering the ecological perspective in addition.

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