Strategic planning: It denotes a process that helps managers identify desired outcomes as well as to formulate plans in order to achieve objectives. It uses the capabilities and resources that are available. The changing nature of organization and surroundings should be considered. It provides a framework and a direction that is clearly defined for guiding decision making at all levels. It ensures most effective usage by focusing resources based on priorities. It enables organization to be proactive and take advantage of opportunities as well as trends. It enables all units to work together towards common goal. It provides measures to evaluate performances. It improves communication among the organization.

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Chapter 11, Problem 8RQ

Program Plan Intro

Strategic planning:

It denotes a process that helps managers identify desired outcomes as well as to formulate plans in order to achieve objectives.

It uses the capabilities and resources that are available.

The changing nature of organization and surroundings should be considered.

It provides a framework and a direction that is clearly defined for guiding decision making at all levels.

It ensures most effective usage by focusing resources based on priorities.

It enables organization to be proactive and take advantage of opportunities as well as trends.

It enables all units to work together towards common goal.

It provides measures to evaluate performances.

It improves communication among the organization.

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