ENGINEERING ECONOMIC ENHANCED EBOOK
14th Edition
ISBN: 9780190931940
Author: NEWNAN
Publisher: OXF
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Chapter 10, Problem 45P
To determine
To find:Impact of increasing the product life by 3 years at a cost of $50,000.
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Low End customer's needs?
Reliability
(MTBF)
10,000
17,043
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Tennis Products, Inc., produces three models of high-quality tennis rackets. The following table contains recent information on the sales, costs, and profitability of the three models:
MODEL
AVERAGEQUANTITYSOLD (UNITS/MONTH)
CURRENTPRICE
TOTALREVENUE
VARIABLECOST PERUNIT
CONTRIBUTIONMARGIN PERUNIT
CONTRIBUTIONMARGIN*
A
B
C
Total
15,000
5,000
10,000
$30
35
45
$450,000
175,000
450,000
$1,075,000
$15.00
18.00
20.00
$15
17
25
$225,000
85,000
250,000
$560,000
*Contribution to fixed costs and profits.The company is considering lowering the price of Model A to $27 in an effort to increase the number of units sold. Based on the results of price changes that have been instituted in the past, Tennis Products’ chief economist estimates the arc price elasticity of demand to be –2.5. Furthermore, she estimates the arc cross elasticity of demand between Model A and Model B to be approximately 0.5 and between Model A and Model C to be approximately 0.2. Variable costs…
Chapter 10 Solutions
ENGINEERING ECONOMIC ENHANCED EBOOK
Ch. 10 - Prob. 1QTCCh. 10 - Prob. 2QTCCh. 10 - Prob. 3QTCCh. 10 - Prob. 1PCh. 10 - Prob. 2PCh. 10 - Prob. 3PCh. 10 - Prob. 4PCh. 10 - Prob. 5PCh. 10 - Prob. 6PCh. 10 - Prob. 7P
Ch. 10 - Prob. 8PCh. 10 - Prob. 9PCh. 10 - Prob. 10PCh. 10 - Prob. 11PCh. 10 - Prob. 12PCh. 10 - Prob. 13PCh. 10 - Prob. 14PCh. 10 - Prob. 15PCh. 10 - Prob. 16PCh. 10 - Prob. 17PCh. 10 - Prob. 18PCh. 10 - Prob. 19PCh. 10 - Prob. 20PCh. 10 - Prob. 21PCh. 10 - Prob. 22PCh. 10 - Prob. 23PCh. 10 - Prob. 24PCh. 10 - Prob. 25PCh. 10 - Prob. 26PCh. 10 - Prob. 27PCh. 10 - Prob. 28PCh. 10 - Prob. 29PCh. 10 - Prob. 30PCh. 10 - Prob. 31PCh. 10 - Prob. 32PCh. 10 - Prob. 33PCh. 10 - Prob. 34PCh. 10 - Prob. 35PCh. 10 - Prob. 36PCh. 10 - Prob. 37PCh. 10 - Prob. 38PCh. 10 - Prob. 39PCh. 10 - Prob. 40PCh. 10 - Prob. 41PCh. 10 - Prob. 42PCh. 10 - Prob. 43PCh. 10 - Prob. 44PCh. 10 - Prob. 45PCh. 10 - Prob. 46PCh. 10 - Prob. 47PCh. 10 - Prob. 48PCh. 10 - Prob. 49PCh. 10 - Prob. 50PCh. 10 - Prob. 51PCh. 10 - Prob. 52PCh. 10 - Prob. 53PCh. 10 - Prob. 54PCh. 10 - Prob. 55PCh. 10 - Prob. 56PCh. 10 - Prob. 57PCh. 10 - Prob. 58PCh. 10 - Prob. 59PCh. 10 - Prob. 60PCh. 10 - Prob. 61PCh. 10 - Prob. 62PCh. 10 - Prob. 63PCh. 10 - Prob. 64PCh. 10 - Prob. 65P
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