Bundle: Marketing 2018, Loose-Leaf Version, 19th + MindTap Marketing, 1 term (6 months) Printed Access Card
Bundle: Marketing 2018, Loose-Leaf Version, 19th + MindTap Marketing, 1 term (6 months) Printed Access Card
19th Edition
ISBN: 9781337537551
Author: William M. Pride, O. C. Ferrell
Publisher: Cengage Learning
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Chapter 1, Problem 1DRQ
Summary Introduction

To discuss: The term marketing.

Expert Solution & Answer
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Explanation of Solution

Marketing is the process that contains creation of goods, fixing prices, distribution of the goods, and promotion of the goods and services, and ideas in order to enable satisfying exchange relationship among the customers and for maintaining a good stakeholder relationship in the dynamic environment.

Person X views on marketing:

Marketing refers to the set of institution, activity, and process of communication, creating, exchanging offerings, and delivering, which has the values of clients, customers, society and partners at larger.

The important outcome in marketing is exchange. It has five conditions to be satisfied.

  • The exchange must have at least of two parties.
  • They both should have something of value for exchanging.
  • They must be communicable and capable of delivery.
  • The parties have the option either to accept and reject the proposal.
  • Both the party should believe that it is desirable and appropriate to deal with each other.

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I need answer typing clear urjent no chatgpt used pls i will give 5 Upvotes.
I need help with completing the following  Been tasked with working as part of a marketing team to perform a 4P analysis to present to your leadership. You will first share the information with the team for feedback and consensus. Marketing Plan Proposal Product Strategy How can I decribe the product or service. Justifing the need for the product or service. Pricing Strategy How can I Explain the cost of the product or service. Placement Strategy How can I Describe the delivery method of the product or service. Promotion Strategy What Propose a process to promote your product or service within the community.
I need answer typing clear urjent no chatgpt used pls i will give 5 Upvotes.
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