EBK MARKETING
10th Edition
ISBN: 9780135209783
Author: Stuart
Publisher: YUZU
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Chapter 1, Problem 12QA
Summary Introduction
To determine: Social network activities that can work together in order to increase the customer engagement.
Introduction:Social networking with the target audience is being done to increase the interests of customers into brands and products and to increase their association with the brand. This helps in retaining the loyal customers and increasing the growth of business.
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