EBK MARKETING
10th Edition
ISBN: 9780135199992
Author: Stuart
Publisher: YUZU
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Question
Chapter 1, Problem 10QA
Summary Introduction
To define:Meaning of differential benefits, competitive advantage, distinctive competency and the advantage or usefulness that will get after having a competitive advantage.
Introduction: Differential benefits, competitive advantageand distinctive competency these all help company to know the worth and grab the opportunities they had to beat its competitors.
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