In marketing research experiment variables to gather primary data can include the following except Question 20Select one: a. Price b. Package design  c. Shelf Space  d. Advertising Theme  e. All of the above

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter6: Target Markets: Segmentation And Evaluation
Section: Chapter Questions
Problem 1SC
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In marketing research experiment variables to gather primary data can include the following except

Question 20Select one:

a.

Price

b.

Package design 

c.

Shelf Space 

d.
Advertising Theme 
e.

All of the above 

 

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